Do You Need To Have A Written Down "Sales Process" For Your Business?

I was first introduced to “Systems Thinking” around 10 years ago ... and for the very first time I truly understood why many Business Owners earn far less than they should be actually earning.

The reason for this lack of financial success is fairly simple ... they are working “IN” the work more often than they are working “ON” the work ... and unfortunately that means they are spending too much time doing the WRONG type of work.

A lot of people become Business Owners because they want to work for themselves not a Boss ... they want to do the things they are especially good at and therefore enjoy doing ... they want to decide their own hours and they want to have full control over their working environment.

But, all too often, Business Owners start up their business because they are really good at certain type of work ... e.g. Graphic Design, Business Coach, Property Investment ... without realising (until it’s a bit late) that they’ll probably be working longer hours, twice as hard for only a fraction of the money they need ... for at least the next two, three or four years.

They fail to appreciate that the work they enjoy doing is only a very tiny part of what actually needs to be done to have a successful and thriving business.

The number one task for every Business Owner is very simply making sure they are putting money in the bank ... this is done by promoting the business to lots potential new customers, taking as many of those potential customers as possible through the businesses sales process and delivering the product / service at a profit.

The “enjoyable” part of the business is not as a rule the real WORK of being a Business Owner ... the real work is of course: Marketing, Sales, Finance, Order Fulfilment, and Customer Service etc.

Therefore, all Business Owner must learn how to MARKET and SELL their services so they can have a successful business ... if they do not then the alternative is to put in more hours and earn a lot less than they should.

I work with Business Owners on creating a successful SALES PROCESS ... if you don’t have a written down sales process then this workshop is for you.

Having an effective sales process is vital to every business ... it’s a series of repeatable steps that you take to move a potential new customer from the initial contact through to closing the deal.

If you don’t have a written down sales process that's easy to follow then you are almost certainly losing customers and without doubt not making as much money as you should.

Since every business is different and every business owner is different - the best sales process needs to be individually tailored to suit you and your business.

Your individual sales process will probably consist of between 5 and 8 steps with each one building on the success of the previous - having a repeatable sales process means every customer will receive a great customer experience that is both consistent and highly professional.

The aim of this easy to understand workshop is to take you through the fundamental steps of building a successful sales process that will give you an improved business ratio between Initial Enquiry and Closed Sale.

Other business owners who have seen and used this material have grown their business and increased their sales income significantly in as little as 30 days after implementation.

As a workshop attendee you'll discover the best way to approach potential customers, what questions to ask, how to present your products / services, how best to handle certain types of objections, what to do to close more sales and of course how and when to follow-up.

This workshop is being delivered by me ... Jim Meldrum ... a Sales & Marketing specialist with over 40 years experience.

I have worked with thousands of sales professionals across the country and helped them improve their results in a large number of different industries and markets - including financial services, motor industry, telecoms, procurement services, public sector, charities and hospitality.

I enjoy delivering training workshops that help Business Owners gain the necessary skills to grow their businesses.

I have provided necessary management skills to senior and middle management at global corporations such as Barclays Bank, General Electric, Scottish Power and well as hundreds of smaller enterprises based all over the UK.

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"In the two years Jim and I worked closely together he was renowned within the business for training skills and his passion for coaching. He quickly built his reputation as an effective, forward thinking project manager who was not only able to theorise but implement as well. As an individual Jim was a pleasure to work with".

"This guy is a genius, he matches Sales Effort with Sales Results and makes everything easy to understand and implement within any business that wants (needs) to be successful in a highly competitive world. I'd recommend attending Jim's training courses to anyone who wants more sales, quickly”

“If SELLING was an Olympic sport – Jim would be producing more Gold Medallists than any other trainer in the UK. His knowledge and experience in such a variety of markets is unprecedented – if you want better results Jim is undoubtedly the best person to call”.

“Jim is a genius at sales training. He provides incredibly valuable insights into growing your business by (among other methods) identifying your 'ideal clients' and selling your services to them. I'd highly recommend attending one of Jim's workshops on these (and other) topics where you can't fail to come away with a huge amount of useful information and implementable strategies for your business“.

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Registration begins at 1.00 with the workshop starting at 1.30 ... depending on Q&A we should be finished around 3.30

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You'll need to have access to Zoom so we can have an interactive session which is very much "hands on".

I look forward to having you along ... give me a call if you have any questions.

Jim ... 07711 228209Create