Do you need an e-Learning vendor? A 4-point checklist to find out.
Garima Gupta (GG)
L&D Entrepreneur, Builder of meaningful learning solutions for workplace and higher-ed, Educator and explorer of all things AI, and Life-long learner.
Wondering whether to use or hire in-house for your next e-learning project, or to use an external agency? The right answer is, it depends.
Use this nifty 4-point checklist to see what’s best for your project:
? Are you confident about the skill level in-house?
If you are planning to multi-purpose your graphic designer, LMS administrator, or marketing wiz as an instructional designer, think again. The additional load may not only impact their core work, but may also result in sub-standard e-learning as they figure out the many aspects of an Instructional designer's work. However, if you have an enthusiast L&D specialist who wants to move from the traditional medium of training to digital, you’re golden! Assuming of course, that your learning specialist is as good in learning new skills as in training (which they usually are).
? Is it a one-time project?
Sometimes you come across a project that just needs to be designed, developed and delivered once. Investing in developing skills in-house and the right technologies for a single project might not be a great idea. Also, you probably do not have enough cushion period for a trial and error strategy. Get an expert onboard and get your project done with peace of mind and guaranteed results.
? What is the visibility and/or impact of your project?
Creating a tutorial video for your sales team about your new CRM tool doesn’t need to be swanky, cutting edge or super-engaging. If it works to meet their needs, it will have done its job. Now that's a great project for your existing team to upgrade their skills. But, if your external clients, students or franchisors are using your learning material and forming their opinions about your company through it, you need serious partners to guide your design. One exception is on-boarding: Recruitment is expensive, and new hires are special. Offer them the best first impression you can.
? What volume of work are you looking at?
If your organization is building a new line of business, or a catalog of online courses, using external vendors can get rather expensive soon. Better to develop that expertise in-house. It is a good idea to hire an expert to set up the initial systems, templates and so on, and train your workforce to continue the good work. Keep the vendor on for a couple more years to ensure seamless hand-off, and you’re good to go!
Learning design is a complex field - merging pedagogy, design thinking, educational technology, user experience and interface design, content creation, curation etc. to bring about a great learner experience for your learners. Consider if your project required an expertise like that carefully – not every project needs it. But if it does, then do not compromise on getting the right people by your side.
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Artha is a learning design company that partners with organizations to redesign training from instructional, technical and engagement point of view. Connect with us to bring effective digital learning to your organization effortlessly.