Do You Have Quality Backlinks?
Do You Have Quality Backlinks?
Quality backlinks
Link building
With more than 80% of the users using different search engines for their search queries on the Internet, SEO (Search Engine Optimization) has become an extremely important requirement for websites to get higher traffic.?
Backlinks are the links that are coming from other websites to yours and play an important part in enhancing the SEO of any site, provided that they are high-quality ones. So, how can you know if your site has quality backlinks or not? By checking the following things, you can identify whether or not the backlinks are of high quality or not:
Relevance:
Relevance means that the backlink is coming from a source that is related to your website, its niche, or its content in some manner. If the backlinks are relevant, that means that they are good for your site.?
The reason behind this is that Google prefers user experience before anything. With irrelevant backlinks, not only can a user be redirected to a totally unknown and unconnected website that has nothing to do with the one that they were visiting, Google can take this as an attempt to force its algorithm. By forcing, it means that since backlinks play an important role in the SEO and hence, a website's rankings, irrelevant ones can be made to get Google to think that your website is good for the time being since it has so many backlinks. But sooner or later, Google will catch this and can penalize the website by de-ranking it.
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Therefore, by relevant backlinks, you not only save yourself from any of Google's penalties but also enhance the user experience, which can also be taken as a plus point for your site.
DR & DA:
DR (Domain Rating) is a metric developed by one of the most famous SEO tools, Ahrefs, and DA (Domain Authority) is developed by Moz, another world-famous SEO software. Both of them are rated between 0 and 100, and the higher the DA and DR of a website, the better it is both in terms of having higher chances of ranking and getting backlinks from.
DR tells about the overall backlinks profile of a site, while DA is a general metric that tells about how good a website is for the search engines. When you have backlinks coming from high DA and DR sources, that will increase your website's chances of getting ranked higher.
Traffic:
A website having high traffic means that users do come to it for its content. Such websites are good to get backlinks from since they can redirect their users to your website, and your site's authority increases in the eyes of Google and other search engines, which can make it rank higher.
So, now that you do know what quality backlinks are make sure that your website’s link-building strategies have them has them as well!