Do you even know that you spend 882 hours a year on social media? By the way, this is generally more than 39 days a year!

In today's world, most people spend a large portion of their days on social media and it is not an exaggeration. Social networks have become an integral part of people's lives and daily routines. People check their social media feeds first after waking up.

Despite the fact, that Instagram and Facebook have long dominated worldwide social media as the largest and most popular platforms, in recent years a huge number of different networks appeared for every taste and for any preference.

Nowadays people's attention spans are really short, and the way they like to consume content has also changed. It is the reason why content formats like Stories or short TikTok videos have become popular. You don't need to spend a lot of time on them, they are engaging, and addictive in a way that people can spend hours scrolling through one Story or such videos after another.

If we're talking about social media trends and what is worth trying to create, then video content as one of the most engaging forms of content and communication in audio format is and will be clearly the leading forms. Also alongside them are rapidly developing applications of Virtual Reality (VR) and Augmented Reality (AR), that will definitely change the game of social media networks.

Building a social network is not an easy task, requiring a lot of time and effort: you need to carefully think over the very concept of the created network, to determine its competitive advantages, because nowadays the number of new social networks is growing every day. The fact that they are still appearing suggests that the market is not yet oversaturated. There is also a demand for old formats, because, for example, TikTok in the USA is banned but it still has no competitive analogs there, so it makes sense to create even something similar.

The creation of a social network is carried out in accordance with the most modern trends: high functionality and speed of work are ensured.

Therein lies the challenge for our programmers: be agile and flexible, respond quickly to changes in the market, because such industry is developing too fast. Also, this is the fact that privacy and security among social media users are holding a lot more weight in the current climate. VP Software can provide exclusive solutions created according to individual requirements and wishes. For instance a high level of social network security provided by the integration of correctly set up end-to-end encryption and flexible organizational approaches.