Do we need even more global innovation to tackle post-covid challenges?
May 5th 2023 may have been for most of us a day like any other, but in the history of humankind it may become the most significant day for decades, as it marks the day when the WHO declared the Covid-19 pandemic to have come to an end—as a pandemic threat to humankind. When this news appeared on our radar, most of us who were fortunate enough to have gone through the Covid-19 crisis without a lasting impact may not have even noticed it at all because we had all returned to what we believe was our pre-Covid life. Also, companies and governments alike have refocused their attention on current opportunities and challenges, whether from geopolitical tensions or weak economies in many parts of the world. So, is all back to normal then?
Recently, I gave a keynote address at the MNC Operation Excellence Day in Shanghai and was a panelist at the Global Trade and Investment Promotion Summit in Beijing. In both events, many speakers emphasized the challenges of the “new normal.” Specifically in the area of technology, many attendees stressed the importance of refuting the notion of decoupling and advocating for openness in joint research, benefiting from open systems and creating global, compliant frameworks in which data and ideas can flow freely and securely. Challenges to this idea are manyfold, and the post-Covid world has by no means returned to it's pre-Covid stage, neither in growth rates, nor in the way globalization is seen by many stakeholders across the globe. Instead, "de-globalization" has become a new buzzword on panels or in articles alike.
Yet, many future opportunities still lie in global innovation. Interestingly, at the Global Trade and Investment Promotion Summit, a panelist in the forum shared his view about the role of innovation in societal and economic development. On the societal side, innovation can effectively address global challenges such as poverty and climate change while significantly improving people’s quality of life in areas such as healthcare, transportation, and communications. On the business side, innovation can help enterprises reduce costs and increase efficiency, greatly increasing productivity.
Where should all this innovation come from, though? Where are the most innovative countries in the world? As is often the case, it depends on how one looks at it. The simplest view on patents filed per country would tell us that China filed 1.59 million patent applications in 2021, twice as many as the United States. However, Switzerland, the United States, and Sweden rank the most innovative countries, according to the 2022 Global Innovation Index issued by the World Intellectual Property Organization (WIPO), whereas China ranks No. 11 and India 40. For both types of ranking (patent or a single global index), it is difficult to draw conclusions, as one tends to compare apples with pears. If one looks at the ranking of income groups, according to WIPO, India ranks #1 in the innovation index of all countries in the lower-middle-income groups, China ranks #1 in the upper-middle-income group, whereas Switzerland tops the high-income group of countries. Such stacking probably makes more sense, as R&D investments from public and private stakeholders are often linked to the available resources. By the end of the day, such country rankings may be an indication on the local R&D capabilities and many more countries, not ranked in the top ranks may well have highly specialized and innovative local conditions.
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Now, in this post-pandemic era, it is going to be interesting how creative capacities and innovation systems will be re-started in these leading countries. As companies continuously evaluate the distribution of their R&D investments across the globe, it will be more than ever important for local innovation systems and R&D support to stand out and enable societal and business process innovations. Equally important is, how companies are able to connect the creative minds across many countries and create innovative networks - or "brain trusts" across cultures and locations. Global communication and the exchange of a very diverse number of ideas stimulate our creativity, catalyzing creative thinking that ultimately creates new solutions to adapt to the changing circumstances of the future. Hopefully, this is also true for tackling the many global challenges, like a leaving a livable planet for our children and grandchildren. ?We need to find through collaborative innovation intelligent solutions that allow for the secure connection of people and businesses and fulfil the requests of regulators and business partners alike.
We will need many more events to present, exchange, discuss, argue, and sometimes fight over the best ideas for tackling our challenges together!
(Disclaimer: The ideas, views and opinions expressed in my LinkedIn posts and profiles represent my own views and not those of any of my current or previous employer or organizations I am associated with. Also, any and all comments on my posts from respondents/commenters to my postings belong to, and only to, the responder posting the comments.)
High Performance for Teams and Enterprises - Excellence in Office and Manufacturing
1 年I share your wish and opinion. However it is apparently not seen that way by the political leadership. And it starts with simple things. Today I wanted to share files with a professor of the country hosting your talk. Unfortunately my cloud is a western one, so not accessible by legal means for him. He will find ways to do so, but he clearly indicated that everything visibly related to him he must keep absolutely clean. How do you believe exchange of minds is possible under those circumstances? I believe it is not.
Enabling people to thrive in the future of work.
1 年??Thanks Clas Neumann for sharing your valuable post-pandemic insights. Great read! ?Connecting the creative minds across many countries and create innovative networks - or "brain trusts" across cultures and locations“ is t h e hopeful approach to solve the many challenges ahead!
Partner | Top Level Executive Search | I help recruit top executives for ambitious organizations
1 年Well said and very much needed input, Clas Neumann
Business AI - Office of the CRO
1 年Clas - totally agree that there are no borders for challenges on climate or poverty. In collaboration, we all can bring our diverse ideas and experience together and develop a better solution. Inspiration and understanding each other's perspectives are key. Talking, meeting or even taking vacations in different countries are ways to build empathy. Breaking Bread has been a great way for centuries to bring people together. Hope post covid as you stated, people can get together to work on the big problems. Thanks for bringing people together.
Software Development Manager at SAP
1 年Thanks, Clas for an interesting article.? To me, the most important aspect of nature of innovation is understanding of motivation. Please note that innovation is usually emergent not planned result. We can’t say “we invent A in July 2023”. That would be a plan, but it does not apply for innovations. History knows many examples when scientists or engineers started with a completely opposite idea, or a discovery was made because of a “mistake”. However, motivation to innovate must be there. It may come from local needs, or it can be completely intrinsic when people simply enjoy experimenting. In my opinion, understanding intrinsic motivation is the key. Different cultures have different cultural drivers and together with different local needs and local circumstances they motivate people to innovate differently.? What makes people in China submit patents? Do they want to make more money? Do they want to make the world better? Do they see themselves as another Steve Jobs? How about innovators in other countries??? Understanding motivation to innovate in different cultures/countries is a necessity for global companies. The motivators may differ from culture to culture, but the goal is to combine them using a corporate umbrella.