Do My Business Need a Website? 10 reasons why the answer is yes!

Do My Business Need a Website?

If your business has come this far without a website, you may be wondering: Do I need a website for my business? If my business is already successful without it, what's good about it?

The simple answer is that there has never been a better or more important time to invest in a website for your business. Websites offer many benefits to small businesses,?most of which, like the Internet itself, increase in value?year after year.

1. Website makes you look more professional..

84 percent of today's consumers believe that having a website makes your business more credible than a company that has only a social media profile. Your website is also a great place to showcase your company's professional qualifications and awards.

?In addition, your own website allows you to create a branded email address (eg [email protected]). This adds a level of professionalism to all communications, especially if you have personally sent an email up till now. In addition, some email marketing tools no longer allow users to send email from their personal address. So if you want to take advantage of?email marketing, you need a business email account.

2. Website can help you in attracting new customers through Google..

You may be happy with the current size of your business, but every business is experiencing customer sales. To promote continued success, you need to attract new customers. One of the best ways to do this is to make yourself more prominent on Google. Social media networks are indexed by Google and social media posts can be found using search engines, but websites have access to?more search engine optimization (SEO) tools and strategies and SEO is the key to putting your business on Google's home page.

The phrase "search engine optimization" may seem scary, but it's actually pretty simple. You enter words and phrases that are relevant to your business into the Keyword Research Tool, find out which ones are getting the most traffic on Google, and build your content around those phrases. As a general rule, each part of your content should focus on?different keywords, allowing your site to rank more keywords as your content list grows. There are some great SEO plugins for WordPress that make this easy without the need for prior training.

3. Showcase your products and services clearly through Website...

You can show potential customers what they get by displaying high quality photos on your website when they work with you. You can also use your website design with?featured images to make people feel how it feels?to enter your physical location. This is especially effective when the brand is closely related to the "feel" of the place. You can also post important information about your product or service on your website to ensure that you are attracting the right customers.

4. Display your best reviews and testimonials prominently on your website...

Prominently displaying your best reviews and testimonials?on your website is a great way to provide social proof. This can take the form of a personal customer voice. If your business is featured in?newspapers or popular local blog posts, you can also credit them.

Posting your best reviews on your website also serves the secondary purpose of creating a permanent archive. This means that even if a third-party review site is closed at some point in the future, you will still have access to the best reviews.

5. Website encourages customers to contact you...

Websites are a great place to make?contact information readily available to potential customers. You can also post your contact information in the header or footer for display on all pages. The latest website builder (more on this later) makes it easy to create?contact forms. This protects your business email from spam.

6. Integrate your website with Google Maps so people can find you more easily...

Websites allow you to embed maps directly in your content. Most companies have a map embedded in their home page. Embedded maps make it easy for people who spend less time in their area to find a business. This is especially useful if you are hosting an event. Hosting an event can attract people who don't spend time in a business neighborhood.

7. Website establishes your place in your industry...

As of 2021, 71% of small businesses have websites and 81% of customers research things online before they buy them. In other words, if your competitors are online and you`re not, those competitors get the first interactions with customers.

Creating a website gives you a space to share what your business is about, establish your role in the industry, and connect with the customers who need you.

8. Website is no longer intimidating to create and manage...

Modern website builders make it easy?to create compelling, mobile-friendly websites without any code knowledge. Even WordPress, the most common way to build a website, has moved to a block editor. In other words, it has never been simpler to create a functional, aesthetically pleasing website.

9. Website ensures your success over the long term...

As of January 2021, almost 4.66 billion people (59.5% of the global population) used the Internet. In many countries, that number is much higher. In the US, for example, over 90% of people are online.

Without a website, your business is invisible to these people. As we progress further into the digital era, your business will become invisible to everyone unless you invest in a website. To stay competitive in this increasingly digital world, you need to bring your business online.

10. Get all?these benefits without spending a fortune...

Building a website isn't just easier than it used to be. It's also cheap. If you're willing to follow a simple, non-technical DIY approach, you can build a website for less than $ 100 a year.

WordPress is the most common way to build a website and the core software is 100% free. If you add a free WordPress theme like Neve or Hestia and cheap website hosting, you can be up and running at a very low cost.

? So, do I want a internet site for my business? The very last verdict...

Hopefully, by now you`ve realized that the question is not “do I need a website for my business”, but “can I afford to not have a website in the digital era”. And the answer, if you want to continue thriving in the long term, is no. More and more, even staying afloat without a business website is impossible. Your customers are online, your competitors are online, and if you`re not there to intervene, your competitors and your customers will connect, leaving you in the lurch.

If you’re ready to get started, check out our great services @ [email protected] and make your business thrive with us.