Do Data Startups Command a Premium in the Fundraising Market?

Do Data Startups Command a Premium in the Fundraising Market?



After writing?my predictions for the year 2022, a reader asked how I would measure if this were truly the decade of data. Good question!

The market determines which sectors are in favor and which sectors aren’t. Stealing a page from?Michael Mauboussin’s Expectations Investing, company value contains information about investors' expectations for a company. Naturally, comparing data companies' valuations to the market should reveal investors' aspirations for the data sector relative to the market writ large.

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?Looking at overall data, in the early 2010s data companies raised money at valuations indistinguishable from other startups. During the middle of the decade, data companies traded at a small discount, which is likely statistically significant given the sample size (n=1300-1700 depending on the year).

2018 was the watershed year. Data startups commanded a 47% premium. Two years later, the figure spiked to 60% and last year, the market placed a 75% premium.

But there’s a problem with this analysis: it doesn’t account for the round composition changing. If data companies raised more later stage rounds than early rounds, the figure would spike.

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?Looking at Series A figures, we see a similar pattern but smaller amplitude. Data companies traded at a discount in the early 2010s and now they trade at a modest premium, about 10% average in the last 5 years, contrasting the 15% discount of the early part of the decade.

Sectors rotate from being in-favor to out-of-favor, and that’s certainly the case with data both at the Series A and the market broadly.

Aaron Burciaga, CAP, ACE

Co-Founder & CEO @ AlphaAI | Operations Research, Engineering

3 å¹´

This is what I got from the article: In the early 2010s data companies raised money at valuations indistinguishable from other startups. 2018 was the watershed year. Data startups commanded a 47% premium. Two years later, the figure spiked to 60%, and last year, the market placed a 75% premium. Data companies now trade at a modest premium, about 10% average in the last 5 years, contrasting the 15% discount off the early part of the decade. This is great news! I think executives are heavily investing in improved data and analytics platforms in 2022! Thanks for sharing this!

Ime Essien

Johns Hopkins University BME PhD Candidate

3 å¹´

This is really good and exactly what I needed to round out a project! Appreciate it!

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Eric Potter

Private Equity Services | Management Consulting | Strategy & Transformation | M&A | Post Merger Integration | Value Creation | Cost Optimization | Real Estate Industry Lead | Army Veteran

3 å¹´

I think this makes intuitive sense. A recent study we conducted shows executives across multiple industries are heavily investing in improved data and analytics platforms in 2022; ergo, the customers are out there to support valuation premiums.

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