DO BUSINESS YOUR OWN WAY, FIND WHAT WORKS FOR YOU

I'll tell you what I'd love for you to have. Your own business that you love doing, helping as many people as you can. Working with people who you love working with and who appreciate the work you do for them.

Wouldn't that be nice?

The answer to that question has to be a definite YES, because if it's not, then I'd be focusing on the wrong thing in my own business.

Because as much as we have a business that's ours if your market doesn't care about what you are so passionate about, 'you ain't going nowhere!'

In other words, do business your own way, but whatever you do that works for you must ultimately work for your market first and foremost. Because if it works for your market, it means it's working for you. But that's not the other way around per se.

So, instead of looking for a way that works for you, you want to find a way that works for your market. A subtle distinction for some, but an important factor for all of us.

Of course, you want to do business in a way that works for you. But which way is that, right?

I think what's important is to look at what you think this means.

?? Does it mean to do what's comfortable for you?

?? Does it mean to do business only when you feel like it?

?? Does it mean never to go out of your comfort zone?

?? Can you find anything in your business that you know you could be doing to get another call booked but don't do, because it simply makes you feel uncomfortable?