Display Manufacturing Search Trends

To know how and what consumers search to shop for displays online and its buying trends

Ecommerce is changing the world of retail as we know it. People’s shopping habits change quickly too—buying things on the internet is becoming the new norm.

TV Buying Trends: Online TV Sales

• The revenue share based on online and offline sales in the global television market will be 46.2% and 53.8%, respectively.
• In March 2024, 69% of American people aged 18 to 29 owned a smart TV.
• The global smart TV market will be valued at 84 billion US dollars in 2024, accounting for 70% of all television sales worldwide.
• Samsung.com, the largest online store in computers_electronics_and_technology/consumer_electronics, had a revenue of $5,598,542,560, a conversion rate of 0.50-1.00%, and an average order value (AOV) of $700-725, with a high AOV of $869 and a low of $105. The store also had a total of 793,542,000 sessions, significantly higher than the median of 59,231 for the category.
• In December 2024, lg.com in the COMPUTERS AND TECHNOLOGY industry had online sales revenue of $247,820,189, below the median of $263,821.
• In December 2024, sony.com in the COMPUTERS AND TECHNOLOGY industry had a revenue of $149,960,576, conversion rate of 1.00-1.50%, AOV of $225-250, and 44,922,688 sessions. Compared to samsung.com, the largest store in the category with $5,598,542,560 revenue and 793,542,000 sessions, sony.com’s metrics are lower.

Brand Search Terms used by consumers

1. samsung tv

• Average Monthly Searches: 301,000
• Year-over-Year (YoY) Change: -45%

2. samsung smart tvs

• Average Monthly Searches: 49,500
• Year-over-Year (YoY) Change: 0%.

3. vizio smart tv

• Average Monthly Searches: 33,100
• Year-over-Year (YoY) Change: 0%

4. tlc tv

• Average Monthly Searches: 9,900
• Year-over-Year (YoY) Change: +22%

5. lg tv

• Average Monthly Searches: 135,000
• Year-over-Year (YoY) Change: -45%

6. vizio tv

• Average Monthly Searches: 74,000
• Year-over-Year (YoY) Change: +22%

7. sony tv

• Average Monthly Searches: 60,500
• Year-over-Year (YoY) Change: +22%

8. hisense tv

• Average Monthly Searches: 74,000
• Year-over-Year (YoY) Change: +49%

Generic Search Terms used by consumers

1. 65 inch tvs

• Average Monthly Searches: 201,000
• Year-over-Year (YoY) Change: +0%

2. smart tv tvs

• Average Monthly Searches: 201,000
• Year-over-Year (YoY) Change: +0%

3. best buy tv

• Average Monthly Searches: 110,000
• Year-over-Year (YoY) Change: -19%

4. 55 inch tvs

• Average Monthly Searches: 110,000
• Year-over-Year (YoY) Change: +22%

?5. 50 inch tvs

• Average Monthly Searches: 74,000
• Year-over-Year (YoY) Change: +0%

6. 70 inch tvs

• Average Monthly Searches: 60,500
• Year-over-Year (YoY) Change: -18%

7. tvs on sale

• Average Monthly Searches: 60,500
• Year-over-Year (YoY) Change: +22%

8. best buy tv deals

• Average Monthly Searches: 33,100
• Year-over-Year (YoY) Change: +22%

9. best buy tv deals

• Average Monthly Searches: 33,100
• Year-over-Year (YoY) Change: +22%

10. 55 inch smart tvs

• Average Monthly Searches: 40,500
• Year-over-Year (YoY) Change: -18%

11. 55 inch smart tvs

• Average Monthly Searches: 40,500
• Year-over-Year (YoY) Change: -18%

Learn More: Display Manufacturing Trends in the USA 2025