Discovering Core Values

From 2008 to 2020, building TTN ground up was a journey nothing short of remarkable. Today, we are a family of 1400 people and counting. Together we have seen failures, tasted success, overcome challenges, and have come out stronger through all our experiences.

In hindsight,  when I look at our journey and try to answer the question - “what worked for us” and  “what got us here”, I can proudly and confidently say that it is our Culture. When I ask the same question to other Founders or our leadership team members, I hear the same sentiment that our “Culture” is the “Hero” of our story.

So one fine day, we  (the founding team including Raman Mittal, Narinder Kumar, Satya Sharma) sat together to dig a little deeper & break down our “culture” into more concrete & its lower-level “magic” ingredients. Surprisingly, we all had our “own” version of magic ingredients. While we did have a lot of overlap, we were definitely not using the same vocabulary to convey our understanding of our culture.  

To better understand the culture of our second home (TO THE NEW), we drew a parallel to our own homes that we live in. A home has its own culture, the fabric that ties the whole family together. The shared values of the family members define this culture. This analogy helped us define our “approach” to understanding our culture i.e. discovering our Core Values.

They say, “Discovering who you are today is the first step to being who you will be tomorrow”. It means how you think -- your values & beliefs will define what you become in the future. 

So, we embarked on this 4-step journey to “discover” our Core Values. 

1. Writing everything down - a simple brain dump of the values that we, the Founders, believe we have lived by over the years. It turned out to be a big list of a total of 15 Values.  
2. Run the list by our leadership team - the Delivery heads, BU heads, and Function heads; to get their feedback to see if something they wanted to add, remove or redefine anything. We also asked them to rank these values in the order they relate to them.
3. Take inputs from all the Newers - we reached out to other members of our family & asked them to rank these aspects in the order in which they valued those (we were still not calling them Core Values)
4. Long and detailed interviews with the Founders and the leadership team - we garnered stories and experiences around each of the values to dig deeper and understand if the story portrayed the same value we believed it did. 

And finally, we had a list of our 5 Core Values -- values that were most core to us and defined who we truly are. I’m delighted to share those 5 Core Values with everyone today. 

Authenticity

Authenticity is the very basis that all our other Core Values are built upon. Authenticity is about valuing diversity and appreciating the way people are - with their strengths and eccentricities.

People Centricity

‘Happy people lead to happy customers’ is something that we strongly believe in.  We strive to keep people’s happiness & growth at the centre of every decision that we take. 

Customer Focus

We exist because of our customers. We, as Newers, go the extra mile whenever required, and do whatever it takes to achieve long-term customer success. 

Complete Ownership

Complete Ownership is all about having ‘I own the place & the place owns me’ mindset. We believe in having a solution-oriented mindset & look for creative and resourceful ways of finding solutions and step out of our comfort zone whenever required.

Continuous Improvement

Thinking and implementing improvement ideas is what “Continuous improvement” is all about. We have a relentless drive to change the status quo to make things better for our clients, Newers & all our partners. 

Coming to the final five has been quite a journey for us, and an emotional one - it involved a lot of discussions, introspection & reflection, forced prioritization & asking some hard questions. 

We are proud and happy to have discovered our Core Values - that truly defines us, that all of us can relate to, and we strive our best to live by every day.