Discover Top Products and Emerging Trends for Amazon Beauty! Download the January 2023 Beauty Report
Discover Top Products and Emerging Trends for Amazon?Beauty!
It can be hard to keep up with trends in the ever-evolving?beauty?industry. Envision Horizons is here to help, with our monthly Amazon?Beauty?report.?
With insights into emerging trends, up-and-coming brands, bestselling products, market share data, and even analysis from CEO Laura Meyer, get a snapshot of the current state of Amazon?beauty?in minutes.
Download Envision Horizon's?January 2023 Amazon?Beauty?Report?today to stay ahead of the game!
Preview pages on trending searches and top products from the January Amazon?Beauty?report...
Vuori?is a $4 billion activewear company. Today they are killing it across channels, but they are virtually non-existent on Amazon. Competitors are showing up for branded searches and winning customers.
I'm sharing 7 reasons why premium brands are thinking about Amazon in the wrong manner.
Post from? Todd M. Piechowski, MPA , Read Now.
Buying power always lands on the youngest consumers. Gen Y, Gen Z and Gen Alpha will become the biggest buyers by 2030.
They care about: Clean?beauty, Certified vegan products, A strong and authentic brand message, Diversity, Transparency and connection, KINDNESS.
Post from? Kristina Rasmussen , Read Now.
领英推è
Brands are looking for ways to gain credibility and differentiate themselves with the help of third-party certifications and verifications. We detail the ins and outs of leading options. Check out "A Guide To Key Certifications And Verifications" by?Beauty?Independent.
Post?by? Beauty Independent , Read Now.
Get Your eCommerce News From Industry Experts
FTC Prepares Possible Antitrust Suit Against Amazon
Federal Trade Commission considers challenge to array of practices by Amazon, a target of criticism from Chair Lina Khan. Read Article.
Amazon Spends Money To Make Money
Amazon increased its promotion and ad spend by 22% year-over-year to more than $20 billion in 2022, and has now roughly doubled its ad budgets from 2020, according to?Ad Age?data. There was a rare drop-off in its ad spend in 2020 due to high ecommerce demand during quarantine, which allowed Amazon to ease up on paid media.
Amazon is now on pace to retain its title as the world’s highest-spending advertiser in the Ad Age annual rankings, which will be published later in the year.?Read Article.
Amazon Beats on Q4 Revenue but Provides Light Guidance
Amazon?reported?fourth-quarter sales on Thursday that beat analysts’ estimates. The e-retailer said revenue in the first quarter will be $121 billion to $126 billion. Analysts were expecting $125.1 billion, according to Refinitiv. Amazon Web Services?reported?20% sales growth, which was short of expectations. Read Article.
Women-founded startups raised 1.9% of all VC funds in 2022, a drop from 2021
Last year, U.S. startups with all-women teams received 1.9% (or around $4.5 billion) out of around the $238.3 billion in venture capital allocated, according to the latest PitchBook data. That percentage is a notable drop from the 2.4% all-women teams raised in 2021. The decline was expected, given the economic climate of last year: the bear, the bust, the winter. In fact, aside from 2016, the last time all-women-led startups raised such a low percentage of funds was in 2012, another period of funding decline caused by economic uncertainty and an election. Read Article.