Discover how TTTech Auto is scaling its business

Early last year (2021), we asked ourselves how we could not only support the company's growth, but also scale it. With offices and teams spread across the globe, we needed to find a solution that would work on an international scale.

Some of the challenges we were trying to solve were:

• Communicating with the customer about product capabilities
• Difficult/complex technical topics that sales has to explain to the customer in initial meetings
• ?Inconsistent information about product availability and timeline
• No single source of information for customers about technical capabilities
• Lack of high-quality technical documentation for proposal preparation

To respond to these challenges, we created a special team focused on our technical pre-sales activities. This is a group of experts who enhance the technical quality of our customer engagements. Within the team, there are a variety of roles, each working on different areas, but when you put them together, they make a whole, like a jigsaw puzzle of an abstract piece of art where you cannot see how they fit together until it's finished.

What is Pre-Sales?

In modern B2B negotiations, customers want access to a product earlier. They want to talk to product experts before they even engage with sales. To enable this most B2B companies establish a Solutions Organization, otherwise known as Pre-Sales.

Pre-sales activities begin as soon as the potential customer is identified. The team performs a series of specific activities that lead to qualification, present product demonstrations, and help sales win and expand business. It is the technical side of sales; the team is responsible for demonstrating the technical aspects and business benefits of the product. The Pre-Sales Solution Expert/Architect engages with customer in these early stages and passes on the know-how to a Customer Solution Expert/Architect who focuses on the project execution.

It's a dynamic, fast-paced environment. Externally, the team works with customers and is responsible for organizing workshops. This requires coordination and preparation, so good networking and organizational skills are required. Internally, the team interacts with system architects, executives, and department managers to understand the technical details of our products and solutions. They also need to coordinate activities with Product Management, Sales, Management, etc.

Our Solution Engineers/Architects support product demonstrations and presentations to customers as well as organizing and leading technical workings on architecture and technology.

Our Technical Bid Managers focus on coordinating technical meetings with customers, project management, requirements analysis, and creating technical documents that support our offering and highlight our solution approach.

To ensure clear and consistent communication, the global team meets regularly to discuss the technical details of their joint work, lessons learned, and to share best practices. These discussions can range from talking about innovative technologies like DDS to container orchestration

Why is this important?

In order to be successful, we need to anticipate customer needs. The Pre-Sales team has an in-depth understanding of the market and potential customers, and therefore can help sales achieve short- and long-term business goals. This is achieved by:

• Supporting Sales with customer solutions according to the product roadmap.
• Creating customer outreach plans according to the business objectives
• Building long-term and trusting customer relationships

At TTTech Auto, we need motivated and enthusiastic people to join our Pre-Sales team to help us grow. If you are looking to work in a dynamic fast paced environment for a company that is helping to redefine automotive mobility apply now.

?About TTTech Auto

TTTech Auto provides solutions for the challenges of future vehicle generations. The company specializes in safe software platforms and hardware solutions for automated driving and beyond, applicable in series production programs. With its leading technology solutions, TTTech Auto ensures safety and electronic robustness for a more automated world.

TTTech Auto was founded in 2018 by TTTech Group and technology leaders Audi, Infineon and Samsung with an initial investment of EUR 75 million from Samsung to build a global, safe vehicle software platform for automated and autonomous driving. At TTTech Auto’s headquarters in Vienna, Austria, and in more than 10 locations across Europe, the U.S.A. and Asia, 1,200 employees work with a number of leading car manufacturers on their ADAS and autonomous driving programs. The company has in the past acquired technology companies in Spain, Turkey and in the Central and Eastern Europe. www.tttech-auto.com