The Digital Updates: June Issue
Hey squad,
It's the last day of the month, so you know what that means; it's time to wrap up all the best digital updates we spotted in June! As always, a lot has been happening, so let's break it down!
Prepare to level up your content creation game with the latest Instagram updates. The introduction of 5 brand-new editing tools for Reels brings simplicity and fun to your creative process.
With the split, speed, replace, audio trim, and upcoming adjust tools, you can unleash your creativity like never before. Enhance your content, captivate your audience, and stay ahead of the competition.
That's right! The feature we have all been waiting for has finally started rolling out. Instagram has announced that, starting in the US, a new feature is being rolled out that lets you download publicly posted Reels to your camera roll. This means you'll be able to easily access and share Reels content (once it reaches AU shores, of course).
Goodbye BeReal, Hello RollCall!
Instagram has introduced the 'Roll Call' feature in group chats, allowing members to request everyone to share a photo or video of themselves within 5 minutes.
The LinkedIn Ads team has revealed valuable best practices to make your organic and paid posts shine in-stream. These include:
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In the TikTok Creative Centre, you'll now find 'TikTok Script Generator', which does exactly what it sounds like- produces a script for your ads! It's a free tool that will give you engaging hooks, captivating content, and effective calls to action to use in your video. All you need to do is put in a few details to give it some guidance, and then you're off!
If you were a fan of profile videos, the native carousel option or in-image links, we are afraid we are about to disappoint you. LinkedIn quietly announced that it would be discontinuing all three of these features. If you were using these features, you'll have to make some changes, but thankfully some are an easy swap. For example, uploading your carousel slides as a document instead.
IOS 17 and macOS Sonoma introduced Link Tracking Protection, a feature that automatically removes user-identifiable tracking parameters from link URLs in Mail, Messages, and Safari's Private Browsing mode.
If you got this update, you'll definitely have noticed it! Instagram has supersized Stories again, so instead of all those tiny circles, IG now gives you three jumbo-sized stories at the top of your feed. To keep your Stories in the top 3, make sure to spend time engaging in DMs and stories.
TikTok is pushing CapCut features more than ever, with two new features only available in CapCut. The new features include 'Text Templates' and 'Motion Blur'. Owned by the same parent company, this isn't a huge surprise but is a big step forward in making CapCut essential to TikTok.
Thanks for coming to cheer practice. We hope you're all caught up. If you feel like an extra session between next month and now, you can sign up for our newsletter?here?and never miss another important update.
XOXO OMD SQUAD