Digital Marketing Strategies For Yoga Studios & Teachers.
Afsar Digital Media
Digital Marketing Expert | Live Google & Facebook Ads Training | YouTube Creator with 800+ Videos
If you’re looking to start your own business in the yoga industry, you should get to grips with digital marketing for yoga studios.?This will help you to properly promote your business and ultimately, make a living.
Below, we have 7 effective methods of digital marketing for yoga teachers and/or studio owners.
If you’re looking to start your own business in the yoga industry, you should get to grips with digital marketing for yoga studios.?This will help you to properly promote your business and ultimately, make a living.
Below, we have 7 effective methods of digital marketing for yoga teachers and/or studio owners.
1. Build a yoga website
Even if it’s just a simple one-page website that includes your teaching schedule. So your potential students can find your classes.
Even better, if your website is easy to navigate, incorporates your brand look and feel, and offers a freebie (30 min flow, tips for beginners, free meditation) that your visitors will receive in exchange for their email address.
2. Create a Facebook business page
Start hanging out where your students are hanging out – Facebook! A business page provides insights into your audience, the ability to set up ads to promote your classes, and the chance to keep your students up to date with your latest news.
3. Become (socially) visual
Sign up to Canva (free) and start playing around with all of the graphic design tools, templates, and inspiration at your fingertips to create visual content for your website, blog posts, and social media.
It’s the best way to start developing ideas for your yoga branding. So don’t be afraid to experiment and let your creativity flow
4. Share moments
Get used to snapping moments throughout the day that can be shared on social media. Start building a bank of images to make the process of posting easier.
Your post-yoga glow, morning smoothie, home practice, whatever it might be, there’s always a story “moment” you can share.
5. Be insightful
The beauty of digital is that everything can be tracked, traced, and backed up with data. Start learning more about your students and audience by getting into the data.
Knowing more about those who are engaging with you online will help you to target potential students with similar characteristics. Both Facebook and Instagram provide robust follower insights and Google Analytics provides data on your website visitors.
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6. Stay connected
Make sure you connect everything up. Provide links on your website to all of your social media accounts. And don’t forget to cross-promote eg provide a link to your Instagram account to all of your Facebook fans.
7. Build an email list
Sign up for a free MailChimp account and do this today! You can easily provide a form on your website and also on Facebook to collect email addresses from your students.
Make sure you have an irresistible offer (freebie) that you can email to your new email subscribers in exchange for their email addresses. But even if you don’t have that yet, sign up for Mailchimp and set up a newsletter subscriber form on your website.
8. Offer (inbox) value
Always offer value in your email newsletters that will supplement your student’s yoga practice. You could break down a different asana in each newsletter, offer some tips, or a link to a guided meditation.
Make sure your audience is excited to receive your newsletter.
9. Get blogging
If the idea of this scares the asana out of you, fear not! You definitely learned something about yoga, philosophy, postures, and anatomy during your yoga teacher training that you can share in words.
Blogging has so many benefits! From creating content for your website packed full of relevant keywords that search engines will pick up, to driving people to your website from social media to read your posts.
?? if you want help to me then chat with me.
I'm Mohd. Afsar,
Digital Marketer & Consultant for Healthcare & Medical Professionals.
I understand the unique challenges and opportunities that doctors and clinics face in the digital landscape, and we are confident that our tailored strategies will help you enhance your online presence, attract new patients, and grow your practice.
I work with healthcare professionals in New Delhi India to help them get more leads and patients through online marketing.