Is Digital Marketing Really Free?
Devi Korada
Digital Marketing Consultant | Results-Driven Digital Marketing Manager | Driving Growth and ROI through Strategic Campaigns
As a digital marketer with over a decade of experience, I've seen my fair share of misconceptions. One of the most common is the belief that digital marketing services come for free. Let's be clear: nothing in life is truly free. There's always a cost, whether it's in time, resources, or monetary value.
I've encountered countless individuals who expect free services, from GMB profile creation to website design. It's a common misconception that because digital marketing involves online tools, it doesn't require any effort or investment. The reality is that creating high-quality, effective digital marketing campaigns demands expertise, time, and often, specialized software.
Recently, a restaurant approached me asking for a free menu design and GMB profile. While I appreciate their trust, I can't provide services without compensation. My time and skills are valuable assets, and I need to be compensated fairly for my work.
To those who believe that digital marketing should be free, I encourage you to consider the time, effort, and expertise involved in creating effective campaigns. If you're seeking quality results, you need to be prepared to invest in professional services.
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You're absolutely right! Many overlook that while digital marketing tools or platforms may seem free, there’s always a cost in terms of time, effort, or resources needed to execute successful strategies.