Digital Marketing Experts to Follow in 2015
Looking to build an online presence for yourself and your company in 2015? The initial first steps to take can often be a bit confusing. Where do you start? Or more importantly, who do you reach out to and follow?
I have learned that reaching out and following some of the rock stars of the industry is not only a good way to amplify our own social presence, but it is also a great way to have a digital marketing knowledge library that we can access anytime.
Here are a few of my favorite digital marketing superstars that you can introduce yourself to right now:
1. Rand Fishkin - @randfish
Founder of MOZ, one of the Marketing world’s fastest growing software companies, Rand is an addict of all things content, search, and social on the web. He is a marketer, SEO expert and blogger. His blog posts take a deep dive into everything digital marketing and when you surface you should have an exceedingly better understanding of the digital marketing landscape. Read Rand’s blog posts on the MOZ blog.
2. Kim Garst - @kimgarst
Want to build a targeted and profitable following on Twitter? Kim’s tips could help you do that. CEO of Boom Social, a professional social media marketing firm, Kim is a social media and brand strategist and has been named one of Forbes “Top 10 Women Social Media Power Influencers.” She constantly offers a wealth of information on social selling and marketing through her various social posts, publications and blog.
3. Jeff Bullas - @jeffbullas
Jeff is a social media marketing blogger, keynote speaker, digital strategist, consultant and best-selling author. He helps companies and executives optimize their online presence through social media channels and other web technologies. Ranked #8 on Forbes “The World’s Top 40 Social Marketing Talent” and #1 Content Marketing Influencer in 2014, Jeff is an innovation machine and an excellent source for inspiration.
4. Michael A. Stelzner - @Mike_Stelzner
Michael is the Founder and CEO of Social Media Examiner, an author and podcast host. He is a jack of all trades and is also responsible for popular large events such as Social Media Marketing World and the Social Media Success Summit. His podcast helps businesses navigate the social jungle with success stories and expert interviews.
5. Larry Kim - @larrykim
Larry is the founder of Word Stream, a powerful PPC management software and service. He is also a columnist for Inc. Magazine and was the #1 author for Search Engine Land in 2013. Larry’s articles for Inc. Magazine span a multitude of topics from current news to productivity hacks. There is a list available on Inc.’s website of all of his articles past and present.
So that’s some of my favorites but I know so many great digital marketers it’s so hard to choose just five! Stay tuned for future blog posts where I’ll share more great influencers with you.
You can read more of my blog posts by clicking here: https://bit.ly/LeahBlog
What digital marketing influencers inspire you? Let the conversation begin!