Digital Marketing Expert Edward Asare Earns Second Master’s Degree in Media and Digital Communication

Edward currently holds the role of Digital Marketer at UBA Ghana Ltd., where he leads strategic digital initiatives for the bank. He is also an Associate Member of the Institute of Public Relations, Ghana (IPR Ghana), and the Chartered Institute of Marketing, Ghana (CIMG), reinforcing his position as a leader in Ghana's digital marketing space. Edward’s work at UBA spans major product campaigns and digital outreach efforts, including UBA Connect and Africash, designed to enhance the bank’s visibility and engagement across West Africa.

In addition to his role at UBA, Edward is a sought-after corporate trainer and speaker. He has delivered training sessions and lectures at numerous corporate events and universities, sharing his insights on topics like digital strategy, content creation, and media management. His influence as a thought leader and mentor to aspiring marketers continues to grow, thanks to his dedication to knowledge sharing and professional development.

Edward’s academic and professional journey began at Accra Academy, where he studied Business, a foundation that helped shape his career in marketing and communication. His ongoing pursuit of knowledge and excellence remains an inspiration for young professionals in Ghana and beyond.