Digital Marketing
The latest in all things digital marketing, from trending reports and events to the best articles and thought leadership. This newsletter is brought to you by Digital Doughnut and the LinkedIn - Digital Marketing Group.?
Popular Reports on Digital Doughnut
Advancements in artificial intelligence have made the customer experience more accessible and human. But is your company prepared to deliver the conversational experiences your customers now expect?
In this episode, Yext’s Chief Data Officer, Christian Ward, discusses best practices for conversational experiences and personalization strategies with industry experts.
For B2B marketers, making the rapid shift to digital required a total reset of strategy and tactics over the past few years.??Now, as we’re under pressure to get more results with less resources, it’s time to assess whether your digital marketing is ready for scale.
To understand how your digital marketing maturity compares to your peers,?download the report, “The State of Digital Maturity in Europe: The Tools, Techniques and Strategies Marketers Need to Drive Results,” that will walk you through the state of digital maturity in Europe, how top-performing companies are finding success and practical tips for you to immediately elevate your own digital marketing strategy.??
Popular Articles on Digital Doughnut
Email marketing has seen several technological advancements in the past couple of years. In 2022, we saw Dark Mode compatible emails, interactivity, and increased focus on customer data security. This year, we are geared up for some new entrants to attract customers. Take a look at all the 8 trends to look forward to.
There can be multiple challenges associated with data cleansing. These are mainly related to extracting, merging and validating datasets from various sources. Around 2.5 quintillion bytes of data are generated each day. With their oversizing, the associated problems are also mounting. The most common of them are concerned with data cleansing, which has many subsets like data enrichment, standardisation, typos removal, and more.
Here are the top 3 challenges that are related to data cleansing.
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