Digital marketing
Ahsan Ullah
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Modern world-changing day by day frequently with the technology enhancement in which marketing is one. Earlier in the century, people thought that only product creation had been important but in 19'S they able to understand the significance of marketing. Product creation is not generating profit it is the effective methodology of marketing in which your profit depends on. Marketing is the name of attaining the targets which could be in the form of sales and for any other purposes. The traditional medium of marketing that mostly uses around the globe is billboards, print media, television commercials, radio and I also include the sales team. As the thing keeps changing so marketing is also revolving around new technology. And technology makes marketing easy and less costly than before. And today’s people known the modern approach of marketing with the name of digital marketing which is now being most popular around the globe and implement worldwide to achieve the targets within a short span of time. So here in this article, I can talk about every sight of digital marketing briefly.
Content Creation: Content creation is a backbone of Marketing and creating insight towards your product or topics in the customer mind. if your content look’s interesting, emotionally and eye-catching than it may grab the attention of your audience otherwise internet is filled with poor content. Do research for content creation and if possible then use colorful images and use content that has chances to go viral.
Blog advertising: Blog is a website that is free to create in which you regularly update the content. And blogs mainly use for informational purposes. Blog advertising also helps you to generate lead. If there is a popular blog with the reach of 200-400 people on a daily basis which consider the best platform for marketing your product.
SEO: The abbreviation of SEO is search engine optimization. The purpose of SEO is to rank your website in search engines. So firstly, understand what is search. Here just take one minute and think why you search on google or in another browser there may be intent (want or need) behind every search. The search engine is the platform that you use for browsing like you may use google, Bing, Ask, Yahoo, and so on. By using SEO, you may rank your website by following important elements of SEO, keywords, on-page and off-page SEO, google search console and also use WordPress to rank your website.
Social media marketing: The World population is almost 7.4 billion from Around 2.47 billion people use social media on a daily basis according to statista.com statistic of 2019. so obviously social media marketing is helpful for all types of businesses whether it is a profit-based company or non-profit organization beyond the size of business small or large and maximize their profit. By social media marketing you are able to do data collection, brand awareness, reach, traffic, lead generation, and conversion for your brand and set your own budget for each campaign. So, the following are the major social media platform that mostly uses for marketing YouTube, Facebook, Instagram, Twitter, Pinterest, Snapchat, and yelp.
Conclusion: now people spend most of their time on social media according to the stats of statista.com. so, there is conclusive evidence that digital marketing is vital for the growth of businesses with a less costly and effective approach. It may save you extra time and effort that involve in traditional marketing.
As this is my first article ever, I like to welcome your feedback and enhance my article writing skills in light of your feedback.