Digital Analytics Total Cost of Ownership

Digital Analytics Total Cost of Ownership

Adam Greco Adam Greco

Adam Greco

Product evangelist. Data industry veteran. Author of the definitive book on Adobe Analytics. Ex-Amplitude, Ex-Salesforce, Ex-Omniture.

发布日期: 2023年5月2日
+ 关注

Are you factoring all of the costs related to digital analytics when making purchasing decisions? Are you focusing too much on product licensing costs? In this post, I share my thoughts on what factors you should consider when calculating the total cost of ownership for digital analytics...

Adam Greco's Newsletter Adam Greco's Newsletter

Adam Greco's Newsletter

8,239 位关注者

订阅
Nicolaj Vodsgaard

Business & Technology lead - Large Enterprise Manufacturing, Consumer Goods & Retail | Services I AI, Tech & Engineering I Sustainability & Innovation

1 年

great when you can attribute an ave. value per user, to define Value and TCO. great share.

赞
回复
查看更多评论

要查看或添加评论，请登录

Adam Greco的更多文章

  • MBA in CDP
    2025年3月20日

    MBA in CDP

    When I joined Hightouch, it was a great opportunity to re-sharpen my CDP knowledge. Many of my LinkedIn followers are…

    1 条评论
  • Common Composable CDP Objections
    2025年3月13日

    Common Composable CDP Objections

    Are you sold or intrigued by Composable CDPs but struggling to convince your boss or co-workers? Do you need ways to…

    4 条评论
  • You’ve already invested in a CDP, but it’s not working. Now what?
    2025年3月6日

    You’ve already invested in a CDP, but it’s not working. Now what?

    You’ve spent years implementing a CDP, but it’s not working. Fortunately, there are low-lift ways to course-correct.

    2 条评论
  • Top 10 reasons your data warehouse should be your CDP
    2025年3月4日

    Top 10 reasons your data warehouse should be your CDP

    Since recently joining Hightouch, I've had the opportunity to talk to many organizations considering where they are and…

    6 条评论
  • Sometimes, digital analytics alone isn’t enough
    2025年2月10日

    Sometimes, digital analytics alone isn’t enough

    When I announced that I had joined Hightouch, several folks messaged me asking how Composable CDP products like…

    3 条评论
  • My Next Big Bet - Hightouch, Cloud Data Warehouses & AI!
    2025年1月28日

    My Next Big Bet - Hightouch, Cloud Data Warehouses & AI!

    After 20 years in digital analytics, I'm making a change! This week, I started a new product evangelist role at…

    72 条评论
  • The End of the [Google Analytics] Gravy Train?
    2024年10月17日

    The End of the [Google Analytics] Gravy Train?

    In America, we have a slang saying" "the end of the gravy train..

    20 条评论
  • Elections & Analytics
    2024年10月15日

    Elections & Analytics

    As we in the United States approach a consequential election cycle, it got me thinking about some confusion I…

  • #AmplitudeMadeEasy
    2024年9月10日

    #AmplitudeMadeEasy

    I've been in the digital analytics space for over twenty years now. And during that time, I have seen more…

    11 条评论
  • Adam's Q3 Travels...
    2024年8月8日

    Adam's Q3 Travels...

    After starting Q3 off with the first-ever Chicago MeasureCamp, I will be back in Europe in a whirlwind tour! Below is…

    4 条评论

社区洞察

其他会员也浏览了