DIFFERENCE BETWEEN QUALITATIVE DATA AND QUANTITATIVE DATA
What is qualitative data? What is quantitative data? How do they differ from each other?
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Introduction: Qualitative data is information gathered through direct observation or interviews with subjects. For example, a researcher might interview a group of people about their experiences at a party. The researcher would then write down notes about the observations he or she made during the interview.
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Quantitative data is information collected through measurements or calculations. For example, a surveyor might measure the height of trees in a forest. The surveyor would then calculate the average tree height.
1. Qualitative data is subjective and qualitative:
The first thing I would say about qualitative research is that it is subjective. In other words, what you think is true may not necessarily be true. There is no way to prove whether something is true or false. You cannot quantify how much something is true or false; you can only describe it. If someone tells me that they have had a bad experience with a company, I do not know if it was their fault or the companies fault. I can tell you that they said it happened, but I cannot tell you if it actually did happen.
I believe that qualitative research is more valuable than quantitative research. Why? Because qualitative research helps us understand human behavior. While quantitative research helps us understand the world around us, qualitative research helps us understand ourselves.
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2. Quantitative data is objective and quantitative:
Objective means that the data collected is not influenced by personal bias. Quantitative data is measured using numbers.
Precise means that the data collected has been accurately recorded.
Accurate means that the data collected was actually what was intended.
Reliable means that the data collected will always give the same results.
Valid means that the data collected gives a true representation of the situation.
Complete means that the data collected covers everything that is relevant to the study.
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?Consistent means that the data collected over time is similar.
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3. Qualitative data helps you understand what's happening with your business, while quantitative data helps you measure it.
?Qualitative data is information that describes something without quantifying it. Qualitative data is often used to describe people, places, things, events, etc. Qualitative data is not always numeric data, but rather descriptive text. Qualitative data is useful for understanding trends, patterns, and relationships between variables.
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?Quantitative data is information that measures something. Quantitative data is often used for numbers, measurements, and percentages. Quantitative data is useful for measuring performance, comparing results, and making decisions.
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4. Qualitative research is about understanding why something happens.
Qualitative research is a type of research where researchers try to understand how people think, feel, and behave. Qualitative research is often concerned with human behavior and experience. Qualitative research is different than quantitative research because qualitative research focuses on what people say and do rather than numbers. Qualitative research includes things like interviews, surveys, observations, and focus groups.
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There are many ways to conduct qualitative research. One way is to interview someone. Interviewing involves talking to someone and asking them questions. Another method is observation. Observation means watching someone without being noticed. Focus group is another way to conduct qualitative research. A focus group is a small group of people who get together to talk about a topic.
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5. Quantitative research is about measuring how much something happens.
Quantitative research is a type where researchers collect data and use statistics to draw conclusions. Quantitative research is similar to qualitative research because both types of research involve asking questions and collecting information. However, quantitative research uses numbers to answer its questions while qualitative research relies on words and stories.
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There is not just one way to conduct quantitative research. There are many methods including questionnaires, surveys, experiments, and tests. Questionnaires are a simple way to gather information from people. Surveys are a way to ask lots of questions at once. An experiment is a scientific study where scientists test out ideas and hypotheses. Tests are a way to measure something.
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In conclusion, qualitative data is important because it helps you understand what's going on in your business, while quantitative research helps you measure how much something is actually happening.