Dietary Supplements: Trends, Top Players, and Global Insights
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Dietary supplements are products intended to supplement the diet and provide nutrients that may be missing or insufficient in a person's daily intake. These supplements can come in various forms, including pills, capsules, tablets, liquids, or powders. The purpose of dietary supplements is to enhance or add to the nutritional content of the diet, supporting overall health and well-being.
Common dietary supplements include:
Vitamins: Essential organic compounds required for various physiological functions.
Minerals: Inorganic elements necessary for bodily functions such as bone health, nerve transmission, and fluid balance.
Herbs and botanicals: Extracts from plants, often used for their potential medicinal properties.
Amino acids: Building blocks of proteins, crucial for muscle and tissue repair.
Enzymes: Facilitate biochemical reactions in the body.
Probiotics: Live microorganisms that may provide health benefits by promoting a balance of gut bacteria.
Fatty acids: Essential fats, such as omega-3 and omega-6, important for cardiovascular and brain health.
Fiber: Aids in digestion and promotes gut health.
Dietary Supplements are widely available in health food stores, drug stores, grocery stores, fitness centres and online. Until 1994, dietary supplements were under the regulatory authority of the FDA. In 1994, the Dietary Supplements Health and Education Act (DSHEA) removed FDA’s authority by excluding dietary supplements from the FD&C Act. As a result of these provisions, dietary ingredients used in dietary supplements are no longer subject to the pre-market safety evaluations required of other new food ingredients. All products labelled as a dietary supplement carry a supplement facts panel that lists the contents, amount of active ingredients per serving, and other added ingredients like fillers, binders, and flavourings.
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MARKET DYNAMICS- GLOBAL DIETARY SUPPLEMENTS MARKET
The global dietary supplements market experiences robust growth driven by a significant shift towards preventive health management practices. With increasing healthcare costs and a growing burden of lifestyle diseases, individuals are embracing dietary supplements as a proactive approach to well-being. The digital transformation in marketing is anticipated to play a pivotal role in shaping the future growth trajectory of the dietary supplements industry.
Herbal and probiotic supplements enjoy widespread acceptance, contributing significantly to the market's expansion. Consumers are increasingly recognizing the benefits of these natural alternatives, further propelling market growth. Regulatory measures, such as the FDA's establishment of Good Manufacturing Practices (GMPs) for dietary supplements, play a crucial role in ensuring the quality and safety of these products.
GMPs are designed to safeguard against the inclusion of incorrect ingredients, excessive or inadequate ingredient quantities, potential contamination, and improper packaging or labeling. These regulations serve as a cornerstone for maintaining the integrity, purity, strength, and composition of dietary supplements. Regular inspections by the FDA of facilities manufacturing these supplements contribute to consumer confidence in the industry.
In summary, the global dietary supplements market is thriving due to the convergence of preventive health practices, increased digital marketing strategies, and the popularity of herbal and probiotic supplements. Regulatory frameworks like GMPs play a vital role in upholding the quality standards, fostering a trustworthy environment for consumers.
DIETARY SUPPLEMENTS MARKET SEGMENTAL OVERVIEW
The report analyses the global dietary supplements market based on type, form, end user, application and geography.
DIETARY SUPPLEMENTS MARKET BY TYPE
The market is segmented into various types, including vitamins, herbs & botanicals, minerals, proteins & amino acids, fatty acids, probiotics, fibers & specialty carbohydrates, and others like prebiotics, carotenoids, glucosamine, etc. Amino acids, a crucial category, play a pivotal role in synthesizing hormones, neurotransmitters, and proteins within the body.
Amino acids are essential for diverse bodily functions, serving as building blocks for enzymes, receptors on cell membranes, oxygen transport molecules (haemoglobin), structural components (hair and nails), hormones, antibodies, and muscle proteins. Explore our range of market-leading supplements to discover the benefits of amino acids and other essential nutrients.
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DIETARY SUPPLEMENTS MARKET BY FORM
Discover a variety of dietary supplement forms, including tablets, capsules, powder, liquids, soft gels, and gel caps. Amino acids, omega-3, and vitamin supplements are prominently offered in liquid form. Leading manufacturers like GlaxoSmithKline plc and Pfizer are investing significantly in producing dietary supplements in liquid form to cater to the preferences of their consumer base. Explore our extensive range of liquid supplements for convenient and effective nutritional support.
DIETARY SUPPLEMENTS MARKET BY END USER
Dietary supplements cater to a diverse range of end users, including adults, geriatric individuals, pregnant women, children, and infants. The adult segment is poised to dominate the market share in the forecast period, driven by increasing concerns related to fat reduction and a growing emphasis on enhancing nutritional intake. This heightened awareness is expected to fuel the growth of the adult segment in the coming years.
The use of dietary supplements for nutritional enrichment during pregnancy is on the rise, contributing to a substantial growth rate in the pregnant women segment. Key ingredients such as folate, prenatal multivitamin, vitamin D3, and magnesium are commonly utilized in the manufacturing of dietary supplements tailored for pregnant women.
However, there's a shift in focus towards infant formula, impacting the dietary supplements market, especially those intended for infants. This shift is influenced by the nutritional content of infant formulas, spurred by new product launches from baby food manufacturers. Stay informed about the latest trends in dietary supplements for various end-user segments, and explore our range of products to support your unique nutritional needs.
DIETARY SUPPLEMENTS MARKET BY APPLICATION
Explore the diverse applications of the market, spanning Energy and Weight Management, General Health, Bone and Joint Health, Immunity, Diabetes, and more. Government initiatives promoting nutritional diets, coupled with a heightened awareness of the importance of weight loss, are poised to propel the Energy and Weight Management segment.
Additionally, the rising prevalence of chronic diseases such as arthritis, cardiovascular problems, and diabetes, combined with the recognized benefits of plant-extracted drugs over synthetic alternatives, is expected to drive market growth throughout the forecast period.
The expanding geriatric population presents lucrative opportunities for producers, as a significant portion of this demographic struggles to meet their Recommended Dietary Allowances (RDA) due to insufficient nutrient intake. This gap in nutritional needs creates a substantial demand for dietary supplements tailored to the elderly. Stay informed about the latest trends in health and wellness, and explore our range of products designed to meet the unique dietary requirements of different demographics.
DIETARY SUPPLEMENTS MARKET BY GEOGRAPHY
The global dietary supplements market is comprehensively analyzed across key regions, including North America, Europe, Asia Pacific, and the rest of the world, encompassing Latin America, the Middle East, and Africa. In North America, the market experiences significant growth driven by a rising inclination towards fitness, spurred by increased awareness of lifestyle-related conditions.
The United States dominates the dietary supplements market, attributed to the presence of major manufacturers such as Abbott Laboratories, Pfizer Inc, Nature’s Bounty, Inc., Amway, and Nestle Health Science. The market is further fueled by a notable increase in usage among adults aged 18 to 34. Notably, a recent annual survey conducted by Ipsos Public Affairs on behalf of the Council for Responsible Nutrition (CRN) revealed that over 71% of U.S. adults, equivalent to more than 170 million Americans, consume dietary supplements for various dietary purposes.
The burgeoning geriatric population also contributes significantly to the market's growth. Stay informed about the latest trends in dietary supplements across different regions, and explore our products to meet your nutritional needs effectively.
GLOBAL DIETARY SUPPLEMENTS MARKET-KEY PLAYERS
Explore the dynamic landscape of the dietary supplements market with key players such as Advocare, Amway, Bayer AG, Bio-Botanica Inc., Blackmores Ltd., GNC Holdings Inc., GlaxoSmithKline plc, Herbalife Ltd., Integrated BioPharma, Inc., Koninklijke DSM N.V., Naturalife Asia Co. Ltd., Nature’s Bounty, Inc., Nu Skin Enterprises, Inc., Omega Protein Corporation, Pfizer Inc., Pharmavite LLC, Reckitt Benckiser, Sanofi, Surya Herbal Ltd., and the Himalaya Drug Company, among others.
These industry leaders actively engage in strategic initiatives like product launches and collaboration agreements to harness the full revenue potential within the global dietary supplements market. Stay informed about the latest developments in the market, and explore our range of high-quality dietary supplements designed to meet your unique health and wellness needs.
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