Did you write a year-in-review email?

Hey friend ????

We’re at the stage of December where we’re officially winding down. At least the team and I are. The articles for this month are published, the social posts scheduled, the product updates are live (if you missed it, we launched Conversion Goals last week).

And now that we’ve planned our next period, it’s time to settle down and enjoy any remaining vacation days. Or spend the next few days working on something awesome, if you’re still in the full working mode.

In the meantime, here are some materials for your next reading session.

This is a repost of our monthly newsletter.?This edition initially went out on December 18. Sign up if you don't want to miss the next one.

15+ SaaS Year-in-Review Email Examples

‘Tis the season to do year-in-review recaps. You may have already sent out yours, maybe you’re compiling one this week. If you’re not sure how to structure on, we got you covered with some inspiration (that goes well beyond Spotify Wrapped).

See year-in-review emails →

20+ “Invite Your Team” Email Examples

The email part of onboarding a team onto your SaaS tool is two-fold. You need to a) nudge your primary users to invite the rest of the team members b) have the invited members actually accept the invite. You essentially needs 2 different emails for different parts of the process.

As always the community helped us gather as many examples of this scenario. Let’s go over those:

Browse the emails →

??? Storytelling in SaaS with Stephen Steers

If there’s one thing sales and marketing have to collaborate on, it’s storytelling. Sales may be harder to convince on that, but Stephen explains why this is essential for SaaS teams to skyrocket their sales. Yes, even in B2B.

Tune in →

Product updates

• The highlight of this month is definitely Conversion Goals
• New “user joined company” triggers are available — a cool one for those who’re doing company-level automation.
• You can now update company and relationship data within workflows. Just use the new Update Company and Update Relationship nodes.

From our miscellaneous drawer

• If you want a good conversation and messaging and crafting emails, check out this conversation. Chris Silvestri interviewed our co-founder Jane for his show.
• Free ebooks can be a source of many emails you forgot why you’re getting, or they can be a helpful guide. Jon McGreevy 's is definitely the latter, and is probably the only B2B related ebook with good humor (sprinkled in between useful stuff).
• “If you want to sell it, teach it” is a great way to think about SaaS marketing. Ian Lurie explained it well.

And that’s a wrap. For this year, at least. If you send your own year-in-review email, share it with us. And, as always, if you know anyone who could benefit from using Userlist, invite them to book a demo.

Happy holidays from the Userlist team!

Until next month ????