Dialogue with the President of Switzerland Tourism : “no over-tourism in Switzerland!”

Dialogue with the President of Switzerland Tourism : “no over-tourism in Switzerland!”

For the Swiss media Swissinfo.ch, I interviewed Brigitta Gadient, former politician and President of Switzerland Tourism, the marketing organization in charge of promoting Switzerland worldwide as an attractive and diverse travel destination. ?

Key statements of Brigitta Gadient included:

  • “Fortunately, we don't have over-tourism in Switzerland”.
  • "Swiss tourists are our priority because they guarantee stability for service providers.
  • "I'm not at all satisfied with our federal subsidies of CHF 233 million for a 4-year period. We're going to have to tighten our belts seriously”.

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@PhilippeMonnier? ?

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