Design Tips for Costco Packaging

Design Tips for Costco Packaging

Did you know that not everything sold at Costco is a premium product? However, having packaging that fits with club stores and their requirements is the first important step. Here are some tips to help you get your packaging and products into Costco!

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1. Ensure your packaging is robust enough to withstand shipment and handling.

2. Highlight the benefits of your product and make it stand out from the competition.

3. Use eco-friendly containers and participate in a recycling program to keep your total footprint low.

4. Use as little plastic as possible when packing your items for Costco.

5. Put branding and information on multiple sides of the package to decrease wasted space.

6. If you're selling a non-rectangular product, have the logo on all four sides.

7. Keep up with Costco's policies and make sure your product seems fresh and new.

8. Always work with a Supplier that is ISTA certified and can ISTA test in-house to ensure your packaging survives the rigors of freight.

9. Sustainability is the key! Changing a blister pack for paper-based packaging alternative is becoming the new norm at Costco.?Costco wants to eliminate as much plastics as possible! We specialize on making these changes with packaging to ensure it is sustainable and eye catching!

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Designing packaging for Costco might be a difficult task, but following these guidelines will help you create a compliant and visually appealing product. Remember, Costco's policies are always changing, so staying current is essential.

Link to?Costco Guide:

https://www.dhirubhai.net/smart-links/AQEirk8ObkhrqQ

Do you have a product going into Costco that requires packaging? Or do you require a unique solution that works with Costco’s latest guidelines? Which Club Pallet version makes sense for your brand? Always make sure to work with the experts when it comes to Costco and Club. Always make sure to ISTA test! Reach out if you need anything designed, manufactured or packed out for Costco or Sam’s Club. ?My Team is here to Help!!

#gillyboxcostcoweek #costcoweek #costco #retaildisplay #corrugated #sustainable #branding #shoppermarketing #susatinability #costcoguru #packagingguru #gillybox #retailsales?#retailmarketing?#branding

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Jeremy Bobo (Walmart USA Print Products Manager)

USA Print Products Manager - Walmart | 40 Under 40 NWABJ 2021 | Content Creator | Social Media Artist | Graphic Designer | Videographer | Generative AI Content | Community News / Event/TV Host | NFT Creator

1 年

Awesome. This product is a hit in our Salon business. Best in market. Dyson

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