Design Thinking Improves Digital Security And Data Privacy
Security and privacy of business-critical data are among the key areas of concern for organizations of all shapes and sizes. When it comes to digital threats or harnessing the privacy and security of the data, a semantic approach is opted for. But how can an organization prioritize its security with an ever-growing business that values customer-centric perspectives?
This blog will help you address how an effective design thinking capability can resolve the issues related to data threats and privacy.
What is Design Thinking?
Tim Brown, CEO of IDEO, refers to Design Thinking as, “A human-centered approach to innovation that draws from the designer's toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.”
Design thinking is a proactive approach striving to meet customer needs digitally with iterations and prototypes building empathy for the users. When readdressing design thinking in the context of data or information, it can be described as a method to generate innovative solutions by addressing the data challenges, based on a customer-centric collaborative approach.
Roger Martin’s Knowledge Funnel, in his popular work The Design of Business, segments it into three divisions enabling businesses to innovate persistently. It consists of three phases, Mystery, Heuristics, and Algorithm.
Source: Secude
The mystery is all about the exploration, that is, queries, problems, symptoms, etc. Heuristic involves a deeper analysis and transitions of the issues or a bunch of problems from multiple perspectives. In the algorithm stage, a fixed and repeatable transition for the final solution is made.
Challenges of the Current Data Strategy
Savy Sriram, Global Head, Retail Risk Data Strategy & Oversight at Citigroup, recommended a new insight on the concept of Design Thinking at CDO Summit in 2016. She stated when Steve Jobs considered design thinking as a precursor for the creation of the iPhone and iPad, we can also proceed in the same order to address the data-related challenges.
She further adds data is created long before it reaches a user or a member’s eye and by the time the organizations decide to use it, the technology advancements make it outdated. Technology empowers business models with the help of which organizations are able to build products, offer services. In the process, sometimes it has been presumed that customer engagement is made, but all in vain. Till the time, synchronization of customers and technology happens, customers are advanced to the more updated technology, a drawback for the organization.
For these projects, no matter which vertical, organizations have to deal with dual situations when it comes to the associated challenges. With the limited time frame, restricted budget, and resources, organizations have to meet both the progressing regulations and compliance standards on data quality, collection, retention, usage, privacy, security, etc and further using data to drive revenue.
Source: CareerFoundry
Best practices for Applying Design Thinking
Empathize
Design thinking is all about connecting with the human element. Start with considering and understanding the nature, emotion, and driving force for customers and employees along with their technological needs. Utilize design thinking to assist you towards the deployment of the solutions in the distinctive real-world work context. The employed solutions have not always got to be placed in the best-case environment where the implementation of a complex situation is very much feasible.
Moreover, design thinking fits very well in the case of the information security domain.
With design thinking, cybersecurity controls can be easily coupled into a user’s environment and attention to any complications can be addressed. Also, accurate solutions for all the related concerns are offered with design thinking.
Map
This step involves keeping an inventory of everything that is digitally available, intangible and hardware. The list can prove to be beneficial in finding the entry points for the attacker, mapping who has access at what levels, and who can use it to breach the security to access data or information.
Conclusion
As the world is becoming closer through the Internet, the security of data and pieces of information getting exchanged has become imperative to keep guard of. Handling data and information with care by keeping transparent practices helps in maximizing the trust of the customers.
The methods in design thinking take a human-centric approach for security, aiding human adherence and bring fruitful solutions to the business.
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