Design Thinking for the Greater Good Innovation in Social Sector
Lokesh Venkataswamy
CEO & Managing Director, Innomantra I Senior Fellow -The Conference Board I Member IET I Working Committee Member ISO56000 I HBR Author
Facing especially wicked problems, social sector organizations are searching for powerful new methods to understand and address them. Design Thinking for the Greater Good goes in depth on both the how of using new tools and the why. As a way to reframe problems, ideate solutions, and iterate toward better answers, design thinking is already well established in the commercial world. Through ten stories of struggles and successes in fields such as health care, education, agriculture, transportation, social services, and security, the authors show how collaborative creativity can shake up even the most entrenched bureaucracies—and provide a practical roadmap for readers to implement these tools.
I thought you might be interested in her new book, Design Thinking for the Greater Good: Innovation in the Social Sector, now available for purchase. Jeanne, along with co-authors Randy Salzman and Daisy Azer. In each case, they have used the tools of design thinking to reduce risk, manage change, use resources more effectively, bridge the communication gap between parties, and manage the competing demands of diverse stakeholders. Along the way, they have improved the quality of their products and enhanced the experiences of those they serve. These strategies are accessible to analytical and creative types alike, and their benefits extend throughout an organization.
The book is now available for purchase through online retailers such as Amazon.
Happy Innovating Design Thinking Way !