Demystifying Hyperlocal
SingleInterface
Asia's largest AI-Powered Hyperlocal Marketing-to-Commerce software for storefronts.
Hello Reader,
Welcome back to another edition of 'Demystifying Hyperlocal'!
In this newsletter, we're here to share useful insights on how to use knowledge and digital tools to help local businesses make more money. Our goal is to keep you updated on the ever-changing world of hyperlocal marketing and commerce and show you why hyperlocal strategies are so important. We hope this edition will be a helpful resource to help you understand hyperlocal strategies better.
So, let's dive right in!
Optimizing Consumer Journeys With Business Messaging
In today's digital age, business messaging is revolutionizing the consumer journey. It offers an instant and convenient way for consumers to connect with brands, enabling their purchase decisions and experiences. With real-time communication, businesses can solidify their local presence, capture consumer intent, and foster conversions. This digital capability streamlines engagement, allowing brands to navigate consumer journeys with precision and personalization. As brands embrace business messaging, they tap into a world of opportunities, enriching their marketing endeavours and reducing the path to successful business outcomes in the ever-expanding digital ecosystem. Discover how this evolution is reshaping the future of consumer engagement and brand success.
You can read the full blog here
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Maintaining Consistency Across Online Directories And Google Business Listings
In today's digital era, establishing a robust online presence holds paramount importance. Notably, a significant 85% of consumers diligently conduct online research before committing to a purchase. Hence, the essence lies in maintaining uniformity across online directories, especially the influential Google Business Profile (GBP), which still holds familiarity as Google My Business and acts as a cornerstone for success. This kind of consistency serves as the foundation for trust-building, credibility enhancement, heightened visibility, and profound consumer engagement. Verified listings, in this context, function as steadfast companions, delivering precise information and fortifying the perception of reliability. Thus, particularly for local businesses, embarking on a journey toward digital eminence commences here.
You can read the full blog here
Thoughts on HyperLocal Marketing from our leaders
Tarun Sobhani, CEO and Co-Founder at?SingleInterface shares his perspectives on the following:
We hope you found this edition useful. Your thoughts and suggestions for this newsletter are welcome. If you have queries about?Hyperlocal Marketing or wish to understand how we help brands with physical business locations achieve growth, we are happy to?connect with you?and have a discussion.?
Thank you for reading. We will be back soon, with our next edition!