Deliveroo's Global Marketing Boss Exits: News: November 8th, 2024
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Deliveroo's Chief Global Marketing and Product Officer, Adam Bishop, has left the business. Elsewhere, the UK ad market grows by 13.4% to top ￡10bn, Christmas campaigns are underway as Lidl and Aldi release their ads for 2024, Shein sales in Europe soared by 68% in 2023 and Instagram now has more users than Facebook in the EU.
Deliveroo's Global Marketing Boss Adam Bishop Exits
Deliveroo’s chief global marketing and product officer, Adam Bishop, has left the business, ADWEEK has confirmed. He arrived at Deliveroo in 2021 as VP of its media, e-commerce, and global partnerships division. By 2022, he had been named VP of advertising, responsible for expanding its growing retail media network.
UK ad market surges 13.4% to top ￡10bn, outpacing Euro markets
According to the Advertising Association/WARC Expenditure Report, the UK advertising industry is experiencing a robust recovery, with Q2 2024 spend reaching ￡10bn, a 13.4% increase. In the first half of 2024, UK advertising spend increased by 13.5% to ￡19.6bn. The Advertising Association/WARC has upgraded its forecasts for 2024 by 2.9 percentage points and now expects ad spend to cross the ￡40bn barrier for the first time, reaching ￡40.5bn.
Lidl emphasises power of sharing in 2024 Christmas ad
Christmas campaigns are underway in the buildup to the festive season and Lidl has launched its 2024 Christmas ad, which emphasises the power of sharing festive joy as the retailer reopens its Toy Bank charity scheme. The ad, created by Oscar-winning director Tom Hooper, is designed to celebrate sharing and the true spirit of Christmas, as Lidl opens its Toy Bank scheme for 2024.
Shein sales soared 68 per cent in Europe last year
Instagram Now Has More Users Than Facebook in EU
Meta shared its latest EU user numbers for Facebook and Instagram as part of its Digital Services Act (DSA) obligations. The numbers show that Instagram now has more active users than Facebook’s in Europe. Instagram now has 269.1 million monthly active users in EU, versus 260.6 million for Facebook.
Harvey Nichols appoints first Creative Director
Harvey Nichols has appointed stylist and former Topshop director Kate Phelan to the newly created role of Creative Director. Kate Phelan spent over 25 years at British Vogue and is credited with being a pivotal figure in the modern British fashion scene, will be responsible for the department store’s brand campaigns, strengthening the visual identity of the brand and its creative propositions.
Could AI search pose a threat to the web?
Former Google employee Benjamin Brooks wrote in MIT Technology Review ow AI search tools like Perplexity, Google’s Gemini, or OpenAI’s SearchGPT can summarise information from various websites and provide concise digests with source links.
‘Their opinions count’: Giffgaff on opening its doors to future marketing talent
Giffgaff has joined forces with WeAreHere, a new collective connecting under-represented young people with opportunities in marketing, to help students explore future careers in the industry.
A cohort of Year 12 Professional Pathways students studying for a BTEC Extended Diploma in Business Studies at the Ark Elvin Academy, Wembley, joined the mobile network provider last week (31 October) for a whole day session.
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