Delivering the Magic

Bring the magic of Disney to your small businesses by showing how exceptional customer service creates unforgettable loyalty.

Join me as I chat with Vance Morris, a former Disney executive turned small business owner and customer experience expert. Vance shares how his time at Disney taught him the power of systems, emotional connections, and attention to detail. He explains how these lessons help him create “walk-on-burning-coals loyalty” for his customers. Whether it’s using direct mail, personal touches like handwritten notes, or even bringing flowers to fix a service mistake, Vance emphasizes that great customer service is about making people feel valued and remembered.

With his signature humor and actionable advice, Vance shows how small businesses can stand out by focusing on the details that build trust and long-term relationships. His approach proves that delivering exceptional experiences isn’t just for Disney—it’s for any business that cares about its customers.

Highlights:

• Learn how creating consistent systems can make every customer interaction smooth, memorable, and impactful.
• Discover why emotional connections, like personalized touches in service and marketing, lead to customer loyalty.
• Understand how creative strategies, like direct mail and thoughtful gestures, keep your business top of mind.
• Gain insights into turning service mistakes into opportunities to strengthen customer relationships.
• Explore practical ways to deliver standout customer experiences that build trust and long-term success.