Delivering a frictionless checkout experience. What, like it’s hard?
SleekFlow ｜ 整合行动通讯 客户沟通团队平台
The Omnichannel Conversational AI Suite for customer engagement
If we had a dollar for every time someone said the phrase “frictionless shopping experience” at work this year, then we (especially those of us who work for brands and retailers) would be rich.?
But it’s mentioned so often because delivering a frictionless shopping experience is arguably the most important deciding factor for customers nowadays.?
As we transition into our post-pandemic world (thankfully), many online businesses are failing to keep up with consumers’ latest shopping demands, such as one-click checkout and in-app shopping experiences.?
In response to this industry challenge, we want to talk about our Payment Links feature today and dive deeper into how SleekFlow works as the all-in-one omnichannel payment solution . Let’s get started.?
How much does causing friction in commerce cost businesses??
Ok let’s be real, we have all done some “window shopping” online where we place items in our shopping cart and then close out the tab without any real intention of checking out in the first place.?
In Baymard Institute ’s UX research on shopping cart abandonment rates, the study segmented out the “just browsing” portion of the data and found the following:?
In fact, 17% of US online shoppers abandoned their carts because the checkout process was too long or complicated. While this may not seem like the biggest problem among other reasons, online retailers in the US and EU lose around $260 billion in lost orders which are recoverable solely through a better checkout flow and design .?
To look for an answer urgently, businesses are heavily investing in different technologies to help them convert more leads into buyers and create a more satisfactory CX both in-store and online.?
Instead of creating a whole new set of challenges when managing multiple platforms, why not choose an all-in-one omnichannel payment solution like SleekFlow??
Why customers love the in-chat payment* experience?
An omnichannel payment platform breaks down the silos of shopping experience between physical stores, social media, messaging apps, and website live chat. Your customers can start their shopping journey with one channel and finish at another without repeatedly providing the same information. And you don't have to worry about losing sales opportunities when a customer hops channels.?
Here are 5 reasons to boost your customer experience:?
*Payment Links are currently available for merchants based in Hong Kong, Singapore, and the UK only. Malaysian merchants will be able to also collect and refund payments this coming month.??
Read all about our Payment Link feature in our latest ‘What’s New in SleekFlow?’ blog here .
Partnering with Stripe to deliver a secure in-chat checkout experience
We partner with Stripe , a modern and flexible payment processor, to offer a seamless payment-in-chat experience. Your customers will be directed to Stripe upon clicking the payment link. Stripe manages the transaction and keeps your customer's information secure. No customers' card information and details are stored or retained in the SleekFlow app.
Stripe specializes in omnichannel payment and data security. Here are some of Stripe's security measures:
Until next time
Thank you for joining us, and we hope you learned something new! Let us know in the comments below about your thoughts on potential topics or content to cover for our next Newsletter. Last but not least, don’t forget to subscribe to our Newsletter. See you here in two weeks!