DECODE - February 15, 2024

READS

Your AI's Hallucinations Are Out of Control, Here’s What to Do (Mediapost)?

Large language models tell lies (AKA hallucinations). Code and Theory CTO David DiCamillo and Head of Data, Analytics and AI Anil Hari share strategies for detecting and resolving hallucinations in the long term. “Your AI tools need constant maintenance and oversight to perform as expected,” they said. “If you are ready to let your company fall in love with a new technology puppy, you need to learn how to train it.” Hey, it’s all fun and games until your technology puppy has an accident in the house. Read the article.?

Code and Theory’s Chief People Officer on the Benefits of Being Nimble (and Humble) (Medium)

"Code and Theory is a bit like New York City. From the outside, people assume we are intense and all about the hustle," says Chief People Officer Pamela Del Bene. "While we believe in hard work and excellence, once you get to know us, you realize that we are real, friendly people with a common goal of great work, honest conversations and community." Pam shares powerful career advice from her 26+ years in the industry.?Read the full Q&A.

How to Keep Your Art Out of AI Generators (The Verge)?

AI-generated imagery is everywhere. Data that trains these AI models comes straight from the internet — the place that many creative professionals rely on to promote their work. Creators are fighting to stop their works from being used without their consent and compensation, and a few AI companies are helping make that a reality. The Verge provides insight into how creators can opt out. Read it here.

MIT AI for Filmmaking Hackathon 2023 Brings Dreams to Life (MIT)?

What if you could rewatch your latest dream? The MIT AI for Filmmaking Hackathon, an event created by the MIT Film Makers Association, brought that dream to reality by challenging participants to create a two-minute film within eight hours, which was then judged on creative execution and effective use of AI techniques. Participants showcased the capabilities of using platforms like ChatGPT, DALL-E 2, Midjourney and Deforum to create their content. “AI algorithms enable more amateurs to express their ideas without professional training and lead to the de-privileging and popularizing of artistic creation,” said participant Liu Yang. “Focus more on creativity. Leave the rest to AI.” Learn more here.

FAKE FACTS

Ohtani becomes top VC investor but promises to close rounds in 10 years.

Ad industry relieved that 30-second spots can still be seen on Vision Pro.

EXPLORE

How YETI Mapped The Gaps

Google has mapped 98% of the world, 100 countries and 10M miles of concrete roads. This posed an opportunity for YETI to take the Hopper M20 — YETI’s most versatile cooler yet — to map hidden trails across the globe and make the outdoors more accessible for everyone. YETI partnered with Code and Theory, as part of our ongoing digital product partnership since 2020, to design, develop and launch the digital experience anchoring Map The Gaps. The impact: +300% Increase in Hopper sales, 1B monthly users accessed through Google’s API, and 75 Miles of newly charted trails added to Google Street View. Explore the work.