The Debut Edition of the Heyoo LinkedIn Newsletter!

Hi everyone,

Welcome to the Heyoo LinkedIn newsletter! Every Friday, we will put together some of the best sales, marketing, and?Martech insights of the week and deliver them straight to your feeds. ?

You may have noticed this week that we've been focused on gamification as a theme, exploring how businesses can leverage this method to create growth and happy customers. If you missed some of our insights- don't worry- check some of our posts out here:?

Gamification in Tech

An awesome example of gamification this week that fell into our inboxes was CMS Distribution 's Christmas-themed gamification campaign to win discounts on products in their store- the game is addictive too!

Gamification in eCommerce

"The global gamification market is estimated to grow up to 25% by 2025 worth a whopping $38.32M by 2026."

In eCommerce, delighting your customers with an enjoyable shopping experience by leveraging gamification matters more than ever when it comes to supporting your bottom-line (especially when reduced consumer spending presents as a challenge).

Gamification in Recruitment

We've discussed gamification in eCommerce and Nonprofits- but this tactic can be incorporated successfully into a vast range of industries. One such industry is recruitment:

Gamifying the job search for candidates could really serve to enhance satisfaction and retention!

Gamification in SaaS

Even SaaS organisations can leverage gamification to transform the user experience. Take HubSpot , for example. From collecting badges when completing certifications, interactive on-boardings for new tools, to optimisation checklists to tick-off for blogs and website pages- gamification is intrinsically part of the user experience.

Revamp your Marketing Strategy

Did you miss our latest blog on 12 things to MISS from your marketing strategy? It's a must-read, especially if you're looking to incorporate new tactics in 2024- like gamification!

Book your Free Discovery Workshop

If you're curious about gamification, digital marketing, or if you have any growth related queries, book in for a chat with us. It's totally without obligation and we guarantee at least 3-5 immediately actionable pieces of feedback! ?

Book your discovery workshop