Death By a Thousand Shortcuts!
Drago Adam
Helping Companies and Businesses Reduce Marketing Expense and Increase Sales Since 1995! | Former NHL Goalie
This week we share a powerful message by author, Sahil Bloom. Sahil’s message is a great reminder that there are no easy shortcuts to achieving our goals, all things worth having and accomplishing take hard work, sacrifice and commitment.
The internet and media are constantly telling us and selling us ways that will supposedly make accomplishing things easier, we are all for trying to work smarter but not at the cost of ignoring the work we need to do to make things happen
There's a short saying that I love:
“Hard times create strong men, strong men create easy times, easy times create weak men, and weak men create hard times.”
The idea is simple: The foundation of strength is hardship, struggle, and challenge—not ease.
In other words, you have two paths to choose between in life:
1 Easy now—hard later.
2 Hard now—easy later.
Unfortunately, we live in an ease-obsessed world. A world where the siren song of shortcuts, hacks, speed, and pleasure constantly conspires against you.
Every single day, you have a choice:
To give in, to follow its alluring tune, or
To resist, to choose the long way
Today, and all days, I want to make the case that this choice is no choice at all.
To build the life you want, to earn the things you want, your resistance is the cost of entry.
The Most Important Resistance in Life
Fact: We live in an era that celebrates ease.
Every shortcut, every trick, every hack gets shared at the speed of light.
Business and money gurus tell you it's easy to make $10 million trading or flipping homes (and sell you the $299 course that will get you there). Dating apps let you avoid your fear of rejection if you approach someone in real life. Fancy diet plans claim to let you eat the foods you love and still get in shape. Ab zapping belts say you can get six-pack abs while sitting on the couch in just eight minutes per day.
Everything you're being sold is framed as lower-friction and higher efficiency.
Everything is about taking the hard and making it easy. That you can attain the pleasures in life without the pain and struggle that prior generations had to endure to get them. That you can have it all, without the struggle.
But it's time for a harsh truth:
领英推荐
The things that matter in life are hard to build.
It's hard to build a powerful, purpose-imbued career.
It's hard to build deep, meaningful relationships.
It's hard to build a healthy, fit body.
It's hard to build a calm, present mind.
It's hard to build a reputation worthy of respect.
They aren't supposed to be easy. If they were, everyone would have them.
Prioritizing speed is dangerous: It leads you into bad, short-term decisions. It encourages "get rich quick" thinking that lands a lot of people in trouble.
It's a path to a death by a thousand shortcuts...
Remember: Nothing worth having in life should be easy.
Delayed gratification—doing hard things now with the anticipation of a benefit later—is the source of real joy and fulfillment.
And if there's one thing I've learned, it's that the real happiness is found in the anticipation.
It’s the quest. It’s the hunt. It’s the process. It's the journey. It's the moment right before you achieve it.
It's not in the having, but in the becoming.
If your business needs marketing that works, give us a call. We're here to help!
Have a great day unless you chose otherwise!
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Account Executive at Tulsa Drillers
3 周As my parents told me, "If it were easy, everybody would be doing it"...AMEN!!