Dear Daughter - The journey continues

Dear Daughter - The journey continues

First off, sorry for not writing sooner. I've been so busy sharing with you motivational Instagram videos of people doing extreme workouts with voices in the background telling me to "grind harder" that I forgot to pick up a pen - or, you know, open my email.

This past week has me super excited about the future we're all stepping into, and it's largely thanks to one man. Progress doesn't happen by accident; it takes the commitment of one or a small group of people who, through sheer determination and a fair amount of sweat (and maybe some rocket fuel), make it happen. What got me all fired up was the landing of the SpaceX rocket and the unveiling of Tesla's Robotaxi and minibus.

I firmly believe we need to expand beyond Earth to protect our precious existence. I don't believe in individual curiosity and ambition alone but in human curiosity and ambition as a whole. It's our duty to spread out into the universe. Seriously, June, people will be living on Mars in the next two decades! I'd love for you to be one of them - a true pioneer. Establishing macroeconomics on a new planet has to be more exciting than trying to untangle it here on Earth. Imagine being the first economist on Mars - "Martianomics" has a nice ring to it, doesn't it? Plus, you'll get to invent entirely new financial crises! It's not every day a new frontier opens up—a chance to do something completely different. How many of your classmates want to go into management consulting, and how many dream of setting up the monetary system on Mars?

Then we had the Robotaxi event, which was mind-blowing. I got up at 4 a.m. to watch it and waited patiently (okay, maybe not so patiently) for 50 minutes until it started. It blew my mind, and most people didn't even notice! A new self-driving car with induction charging and automatic cleaning, a bus that could do so much more than just transport people, and humanoid robots moving around. Yet observers nitpicked some details instead of focusing on the dramatic improvements—like the robotic hand, for instance. I mean, come on, we're one step closer to The Jetsons, and people are complaining about the robot's dance moves! You must keep your sense of wonder!

Ask yourself, "Why do so many people dislike Elon Musk?" When you come up with your best answer, ask yourself "Why?" again. Keep peeling back the layers like a philosophical onion - hopefully with fewer tears. I'm super interested in the last answer you arrive at and how it might differ from mine.

Last week, your grandmother turned 78. The ten of us had a lovely dinner to celebrate, but we missed you. Call her and invite her to Paris as her birthday gift. She'd love to see you - and Paris could use a little more grandma energy. You're no longer a passive passenger in this world. Be active and take the initiative, especially with your grandparents.

Now, back to business.

I've decided to change the product's name from Night Booster to... Memory Booster. Yes, I know - not the most original name, but at least people won't think it's an energy drink for owls. When you decide on a name, there are a few things you need to do:

  • Get the domain - if you can, grab the .com. For Memory Booster it was taken and up for sale. They were asking for $7,999. I offered $2,000 and then left them hanging for a few days. I ended up buying it for $4,000 - a fair price. I once helped buy safedrive.com for 500,000 NOK, and the most expensive domain I own is dilemmas.com. I love domain names. Often when you have an idea, you think of a name. It's like online shopping but for ideas - you fill up your cart at 2 a.m., and by morning, you wonder why you needed worldsbestdad.com when you already own dadjokesrule.com.
  • Trademark the name - Before buying the domain, you should check if you can use the name or if someone has already trademarked it. If they have, and for the markets and categories you plan to sell in, you're out of luck and have to continue the search for names. Luckily, the trademark wasn't taken, and I secured it for the European, U.S., and Chinese markets. In total, this cost about 40,000 kroner, which I paid online. Then, 10 days after, I received a very official-looking invoice. I didn't think much of it, but when I remembered, the invoice was lost. I blamed your sister, and we spent about 30 minutes looking for it but came up empty-handed. I then looked for it online. When I finally found it, I started entering the bank details, but something felt a little off. Yes, it mentioned the name, etc., but something didn't sit 100% right. I started searching for the company name on the invoice and found out it was a fraud! Their business seems to be to see whenever a trademark is registered and then send an official-looking invoice to the company. Moral of the story: Always trust your gut - and maybe don't blame your sister for everything that goes missing.


The fake invoice

I've decided to patent the product and have been working with a patent lawyer for a few weeks. We're sending in the application tomorrow. Exciting times ahead! Getting ready for the launch here - 100 details to get right, and probably 99 of them will go wrong, but that's part of the fun!

With all my love and support!

Dad

P.S. I recently heard a quote I love: "You either have to find struggles, or struggles will find you." It means that if you don't challenge yourself enough, life will create challenges for you. So pick your battles – instead of waiting for “mental issues” to come hunting for you.

P.P.S. You should do a video call with your brother and sister once a week. You're their idol, and I know they'd really appreciate seeing your face and having a chat.

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