Deal Briefing: Senseworks Secures SEK 30M to Revolutionize Audit-Tech

Scalex Deal Briefing: Senseworks Secures SEK 30M to Revolutionize Audit-Tech

1. Introduction

Welcome to this Scalex Deal Briefing. My name is Ashley, and I represent Scalex Growth Partners where we specialize in helping Nordic SaaS and tech companies optimize their valuation, scale operations, and attract investors. As an entrepreneur and advisor with over 30 years of experience in corporate finance, private equity, and venture capital across London and the Nordics, I’m passionate about helping SaaS companies unlock their full potential.

This briefing focuses on Senseworks, a Ume?-based audit-tech startup that has just raised SEK 30 million to accelerate its growth and further develop its cutting-edge SaaS platform for auditing and financial analysis. Through these deal briefings, we aim to highlight emerging opportunities and innovative solutions shaping the industry.

2. Deal Summary

• Company Name: Senseworks.io Senseworks AB
• Headquarters: Ume?, Sweden
• Industry: Audit-Tech, Financial Analytics
• Funding Amount: SEK 30 million
• Funding Date: February 2025
• Lead Investor: Industrifonden
• Other Investors: Kakn?s Invest, Curitas Ventures, Partnerinvest Norr

3. Company Overview

• Founded: 2020
• Chairman: Leif Karlsson
• CEO: Alexander ?gren
• Owner Lead: Caroline Wadstein
• Mission: To streamline financial auditing by integrating real-time data from multiple sources, automating analysis, and enhancing efficiency for auditors and finance professionals.
• Vision: To transform the audit industry by providing a seamless, automated platform that reduces manual workload and increases accuracy in financial reviews.

4. Product and Services

Core Offerings:

• Cloud-based Senseworks Audit platform for automated financial data integration and analysis.
• Real-time monitoring of financial transactions, anomalies, and compliance checks.
• AI-powered insights for auditors, accounting firms, and finance teams.
• Secure data collaboration tools for auditing teams and stakeholders.
• Currently 60 customers.
• SaaS business model.

Strategic Partnerships:

• Partnerships with leading audit firms and financial institutions to integrate the Senseworks solution into existing workflows.
• Strong presence in the Nordic financial services ecosystem.

5. Market Opportunity

• Primary Market: Sweden and the Nordic region, targeting audit firms, finance teams, and enterprise customers.
• Growth Drivers:
• Increased regulatory requirements for audit transparency and compliance.
• Rising demand for automation in financial review processes.
• Digital transformation in professional services, shifting towards cloud-based analytics solutions.

6. Financial Metrics

Valuation Overview

• Pre-Money Valuation: SEK 73.87 million
• Post-Money Valuation: SEK 104.84 million
• Capital Raised in Round: SEK 30.97 million

Income Statement (SEKm, one decimal place)

Balance Sheet Summary (SEKm, one decimal place)

7. Competitors

Senseworks operates in the growing audit-tech market, facing competition from:

• Validis: UK-based automated data extraction and analysis for auditors.
• MindBridge AI: AI-driven anomaly detection in financial statements.
• DataSnipper: Automated audit documentation software.
• Traditional audit firms' in-house technology solutions.

Senseworks differentiates itself through its deep integration with Nordic financial regulations and its focus on real-time, AI-driven audit automation.

8. Strategic Implications

• Post-Funding Objectives:
• Accelerate R&D and product enhancements for Senseworks Audit.
• Expand customer acquisition across the Nordic region.
• Strengthen strategic partnerships with financial institutions.
• Competitive Positioning:
• This funding round positions Senseworks as a leading Nordic player in the audit-tech space.
• Strong backing from Industrifonden and other investors validates market potential.

9. Scalex Insights

• Valuation Implications: The successful funding round suggests strong investor confidence in automation within auditing, reflecting a broader trend towards efficiency-driven financial solutions.
• Future Considerations: Monitoring Senseworks' expansion strategy and its ability to secure enterprise-level contracts will be key to scaling ARR and valuation.

What are your next steps as a SaaS founder?

Are you a founder looking to scale up, raise funds, or plan for an exit? At Scalex Growth Partners , we specialize in helping Nordic software companies in the 10M SEK to 100M SEK range achieve their growth ambitions.

Our tailored services include:

• Valuation Services: Gain clarity on your company’s worth and key value drivers.
• M&A Advisory: Expert guidance for fundraising rounds or planning your next big exit.
• LEAN Board Methodology: A specialized framework for software companies to drive strategic focus and effective governance.
• Strategic Scale Planning: Actionable, data-driven strategies to help you scale smarter.

With deep expertise in SaaS and tech, we’re here to support your growth journey. Contact us today to discover how we can help unlock your company’s full potential.

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Thanks for reading!

Best

Ashley

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