A Day in the Life of a 15-Year-Old Startup: Reinventing Ourselves for 2025 with the Flywheel Methodology
[A new BLOG series from Left Coast Marketing documenting our journey toward rebuilding our company from the inside out while documenting the bumps along the road and the successes we experience as a team along the way. Enjoy.]
Blowing It All Up to Build It Back Better
In the wild world of startups, standing still is falling behind. So, over the last 30 days, we decided to hit the reset button in a big way. We blew up our old CRM, tore down our project management system, and said goodbye to our outdated email marketing platform. Why? Because we’re on a mission to build a brand-new business development framework with the Flywheel methodology at its core, setting us up to double our business by 2025.
Out with the Old, In with the Flywheel
After 15 years, we realized that our old systems weren’t just slowing us down—they were holding us back. The startup game has changed, and we knew it was time to revamp everything. That’s where the Flywheel methodology comes in. It’s all about creating continuous momentum and keeping the good vibes rolling across all parts of our business.
Bringing in the Big Guns
We called in some serious backup—a long-time friend and consultant who’s made waves in investment banking, launched and sold multiple businesses, and now, in early retirement, has decided to help us level up. With his guidance, we’re not just tinkering with our systems; we’re reimagining our whole approach. Think boosted SOPs, killer customer service touchpoints, and next-level innovation across all our services.
AI: Our New Secret Sauce
But that’s not all—we’re weaving AI into the fabric of our operations. From automating the boring stuff to turbocharging our data game, AI is helping us work smarter, not harder. And the best part? Our clients are getting an even better experience, with more personalized service and support.
Join Us on the Ride
We’re stoked to share our journey with you through this blog series. We’ll be laying it all out—our wins, our hurdles, and everything in between—as we push to become the #1 Marketing + Creative Agency on the Left Coast. Have you tackled a big business transformation lately? Dipped your toes into the Flywheel methodology or AI? Drop your story in the comments, or hit us up to chat shop.
#LifeontheLeftCoast
As we dive into this next chapter, we’re more committed than ever to building our dream team and delivering top-notch customer service. With the Flywheel methodology and AI driving our strategy, Q3 2024 is just the beginning of something epic, and we’re pumped to have you along for the ride.
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