DataVisFest: A Celebration of Insight Visualization

DataVisFest: A Celebration of Insight Visualization

What do you think about the significance of data visualization in modern information analysis?

In this newsletter, I’d like to discuss what we need to do to build a clear, effective, and, ultimately, compelling visualization. I previously wrote a case study on data visualization. Please check out this newsletter if you haven’t already.

Let me begin from scratch. Data visualizations can help you force a lot of information into a small space. To begin, you must arrange and organize your thoughts. Consider your goals and the conclusions you’ve drawn after going through the facts. Then consider the trends you’ve observed in the data, what surprised you, and, of course, how each of them fits into your analysis. Identifying the important parts of your research helps you plan how to structure your presentation.


Have you ever heard the name “David McCandless” or “McCandless Method” ?

David McCandless is a well-known and renowned data journalist, author, and designer. This method of data presentation transforms how data can be seen and processed. McCandless delivers engaging and effective presentations that engage with the audience by reducing difficult data sets, combining visual storytelling approaches, stressing aesthetics, prioritizing data integrity, and investigating interactive visualizations.

His unconventional approach has motivated data professionals like me and enthusiasts all across the world to look beyond traditional charts and graphs and to investigate the power of data-driven storytelling.

graphic credit: KIB books

This graphic contains four major components:

  • (yellow): information or data,
  • (blue): a story,
  • (pink): a goal, and
  • (grey): a visual form.

It’s laid out as a four-part Venn diagram, indicating that all four parts are required for an effective visualization. The objective or function makes the data relevant and usable, while the visual form adds beauty and organization. A preliminary sketch of a visual may be created with only two items.

A preliminary sketch of a visual may be created with only two items. This may work if you’re at the beginning, but it won’t provide a comprehensive picture because other crucial parts are absent. Even utilizing three components brings you closer, but you’re not there yet.


For example, if you mix information, goals, and visual form without a story, your visual will most likely appear good but will be boring. Each element has value on its own, but visualizations become really strong and effective when all four parts are combined in an orderly manner.

I can tell you that each component is crucial to the success of a visualization.

You have the ability to persuade others and transform their thoughts by telling compelling stories. That’s really great! However, it is also your obligation to consider the opinions of others while you write these stories.

I am sharing the video: "The Beauty of Data Visualization by David McCandless" Click


As a summary, data visualization is more than simply a convenient add-on; it is an essential component of modern information analysis. Its ability to assist comprehension, discover insights, aid decision-making, and explain complex information makes it a valuable tool in a variety of fields. The four elements of effective data visualization are the information (data), the story (concept), the goal (function), and the visual form (metaphor). A good data visualization must contain all four elements.


I am a data detective! Every dataset has its secrets, and I love solving these data mysteries. I dig into the tiniest details, spot trends, anomalies, and connections that others might miss, ensuring you have the complete picture.
More about me: Linkedin | Medium | Threads | AstroAI Wayfinder


Simon Chou ???

Building things @CliffordAI @BCJobs // Startup & VC Community @Happy Hour // Podcasting @Marketing on Mars

1 年

Data exploration journey, let's navigate the stars Melis

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Rajesh GUNDETI

Automotive Project, Product and Innovation Management | Strategic Partnerships | Technology scouting for open innovation, startup collaboration | MBA UK | BE India | R&D, NPI, NPD projects | AV, EV enthusiast

1 年

Data visualisation is intriguing Melis ALTINOLUK!

Ole Scheie

Business Development and Sales Executive

1 年

It's hard to not like good data visualization. First time reading about, McCandless. Thank you enlightening me, Melis ALTINOLUK

Cristina Imre

Fractional Leader | Global Strategy & AI | Business & Innovation Leadership | Remote & Hybrid Growth | Navigating Geopolitics & Change

1 年

Melis ALTINOLUK This is a great breakthrough for everyone, both data-driven and not.

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