Data Visualization as a modern equivalent of Visual Communication

Visual Communication is correspondence through a visual aid and is depicted as the conveyance of ideas and data in structures that can be read or looked upon.

When we talk about Data Visualization – it’s not new; the visual communication of data has been around in various forms for many years. What is new is the contemporary appetite for and interest in the subject catalyzed by powerful new technological capabilities as well as a cultural shift towards greater transparency and accessibility of data.?

Nowadays, Data visualizations are being used as a unique communication medium to tell a compound data story visually. It’s really important that the visual communication starts with some story, in such a way that the information you want to share with your audience would finally inspire some action from them.

Anyone considering data visualization as a passing fad or just another vacuous buzzword is short-sighted; the need to make sense of and communicate data to others will surely only increase in relevance. As Chief Economist at Google says “The ability to take data – to be able to understand it, to process it, to extract value from it, to visualize it, to communicate it – that’s going to be a hugely important skill in the next decades.”

Data visualization in simple terms is ideas, data, knowledge, issues & information – visualized! It can be seen as both art and science. The rate at which information is created has expanded, determined by an undeniably data-based economy. Information made by Web action and a growing number of sensors in the earth, for example, satellites and movement cams, are referred to as "Big Data".