Data Strategy Pathways: Only One Road Gets You Home

Data Strategy Pathways: Only One Road Gets You Home

ABSTRACT: The path to data nirvana can be tortuous. Once executives get zealous about data analytics, they want to quickly move up the maturity curve. But they often get sidetracked by their own urgency and biases. This article reviews four paths that organizations take in their data analytics journey. However, only one path leads to success. The key is to get a good map, follow the right route, and avoid unnecessary detours.

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