Data Privacy: Preserving Data In This Digital World

Our life revolves around data. Whether a Millennium looking-back-at-life 30-year-old, a Gen Z just-do-it-all enthusiast, or the 60-year-old done-with-life Gen X, everyone is surrounded with data. With a life led by data, data privacy becomes crucial and pivotal.

The buzzing companies are eager to fetch the expanding horizons of data that act as a catalyst for building personalized customer experiences, getting invaluable insights, and much more. The digital age outgrows itself through data collected, shared, stored, and managed with third parties.

The alarming data breaches, the unnerving data sharing on the internet, and the government's dominance through data regulations highlight the importance of data privacy. But what does data privacy mean? Are personal data privacy policies important for us? Let's dig deeper into the world of data privacy.

What Is Data Privacy?

Information privacy is a part of data protection that keeps an eye on data handling while being in lieu of the data protection regulations. In India, we comply with the Digital Personal Data Protection (DPDP) Act 2023, which states the right to protect the personal data of individuals.

The Importance Of Data Privacy

The burgeoning distress among individuals about securing their personal data or the misuse of easily available digital personal data has led to compliance with data privacy regulation acts.

It becomes the duty of the organization and the individual to remain aware of how their personalized data is being used. Hence, the digital age reckons on data privacy.

?Personal Information, Personal Protection

Data privacy shields important and personal data such as phone numbers, financial records, personal identities, addresses, and much more from the illicit access of third parties. Hereby, individuals can safeguard themselves from hampering and wrecking frauds.?

Builds a Layer of Trust

It becomes necessary for organizations to focus on data privacy compliance if they are willing to foster trust amongst their consumers. With a high priority on data protection, consumers sense a layer of security that embarks trust in your organization.?

A Human Right

Since the data that is easily available on the internet is extremely personal, it demands a basic human right to scrutinize the areas where this sensitive information is being used. This helps the consumers to maintain a track of the usage of their data.?

Compliance with the DPDP Act, 2023

It becomes fundamental for every entity to comply with the DPDP Act of 2023. This act throws light on various issues like the Rights of the Consumers for data-related products, exemptions, applicability, obligations, etc. This aids in protecting the vigilant data of the consumers.

Data Privacy And Data Security

Although synonymous with each other, data privacy and data security are two different terminologies that rule the digital world. While data privacy handles personal data and is ethically responsible for how and when the sensitive data is being used, data security focuses on protecting the data from unauthorized access.

Stay Digital But In A Protected Manner

As we celebrate Data Protection Day on 28th January, let us vouch to remain aware of fraudulent breaches and theft and keep ourselves secured from the malice of unauthorized agencies. Together, let's build a world that is protected and safe.

FAQs:

What is personal data?

Anything related to an identifiable person is known as personal data or personal information. It can include a name, surname, email address, home address, contact number, etc.

What is a Privacy Policy?

A Privacy Policy lets you know how a company collects any personal data and what it does with this collected data. It is a document that states how any company handles any possessed data.