Data is The New Everything
Some say data is the new oil but I believe that's a severe understatement. Data is so much more than a resource. It's at the heart of business and the level of its utilization plays a crucial role for the long-term health of any organization.
Just think about what's the one thing beyond culture and values that sets successful companies apart from the pack. It's the way they treat and manage data.
It would be fair to say that we either run data or data runs us in a chaotic mist of disorder. It's almost sad to see so many great organizations that bring tremendous value to people get torn apart or slowed down by issues they could have fixed only if they knew about them.
That's the thing about data. It is the stuff that knowledge, insight and intelligence are made of. If we take a closer look we'll see that business data has multiple layers. They come together to create a single holistic view that organization are often ill-equipped to gain and study properly.
We have data at each point of business interaction and its amount is usually much more than we could possibly cope with. The more data we get to extract, process and examine, the better suited we would be to address and even predict future challenges.
Data is everything to a business and it has always been the key to sustainability. The more technology pushes the envelope on the way we process and utilize data, the more we understand that we are just scratching the surface of what's possible.
How does your organization perform when it comes to data utilization? If you feel like you or your team are overwhelmed by the challenge of data management and analytics, reach out and let's discuss how you could regain control and develop a data strategy.
