Darwinium Wins Ignite Presentation Award at Merchant Risk Council 2023
Breakthrough Innovation Showcasing Fraud Prevention "on the Edge" Earned More Than 50% of Attendee Vote
The Battle of The Merchants and The Fraudsters
The Merchant Risk Council is famed for its creative, innovative and immersive approach to conferences, and Vegas 2023 was no exception, attended this year by nearly 2,000 delegates. Ignite, the 4-minute quick fire main stage presentation of the best new fraud and risk solutions was back, and top of the bill for the opening day.
Ignite sessions are not for the faint-hearted. Solution providers are invited to present their product in a creative format, within an extremely tight set of parameters. 20 slides, that auto-advance every 12 seconds, and no dress rehearsal time beforehand to get used to the stage or format.
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Darwinium chose to present the evolutionary battle of the merchant versus the fraudster through a David Attenborough style lens, entitled The Human Planet. Ben, aka ‘David Attenborough’ set the tone of the presentation when he opened with a vision of the modern marketplace: a bastion of commerce and economic activity where merchants exchange their goods and services online with customers both locally and abroad.
But, says David, beneath the beautiful facade of this hope for trade, there exists a great cancer, a user that is not evolved like the rest of the human internet genus. One that connivingly masquerades as a customer, only to burn the merchant of his trade and exploit their fellow beings. The fraudster.
Set for the great battle, Darwinium exploded into being as the hope for merchant-kind, offering a future-proofed customer protection platform that thwarted fraudsters in the act, and offered merchants a solution that was:
The presentation concluded in classic Attenborough style, noting that with Darwinium, the merchant wins, and the fraudster goes home, empty handed. The message resonated with the audience. The Darwinium team received over 50% of the vote. For the full live performance, Click here, and to find out more about Darwinium’s revolutionary approach to security and fraud prevention, visit darwinium.com.
I’m a people person
1 年Congratulations everyone!
Head of EMEA Marketing, Field & Channel at Recorded Future
1 年??
Marketing and Go-to-Market Strategy at Darwinium
1 年Such a great week with the MRC | Merchant Risk Council team, customers, friends and colleagues. Can’t wait for the next one! Thanks Leah Baldwin, Tracy Kobeda Brown and Lizzie Clitheroe for a brilliant show.