CXO Deep Dive | Antonio Grasso

CXO Deep Dive | Antonio Grasso

Lin Duan Lin Duan

Lin Duan

#TheMarTechSummit | Strategic Planning, Product Innovation, Event Planning specialised in APAC & EMEA regions

发布日期: 2021年8月18日
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How do you pick the right partners to accelerate digital transformation?

The right partner to accelerate digital transformation is a mix of organisational consultancy and IT companies. I don't think there is such an organisation at the moment and therefore a heterogeneous team of experts needs to be formed.

How can companies ensure “customer-centricity” across mobile devices as they digitally transform?

Digital diffusion is a real phenomenon, and it is happening now. As in the chemistry or biology field, digital diffusion is contaminating every aspect of consumers behaviour and is changing market demands. Better to put humans on stage. Stop talking about Customer Experience and start talking about Human Experience. The following will be natural.

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Antonio Grasso

Technologist in the Creator Economy | LinkedIn Top Voice & Global B2B Influencer | Sustainability Advocate

3 年

Thanks to you for having me. It was a pleasure.

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