Culture Eats Strategy for Breakfast – Why Digital Culture is the Key to Successful Digital Transformation

Peter Drucker’s famous quote, “Culture eats strategy for breakfast,” remains as relevant today as ever—especially in the context of digital transformation. A company can invest millions in state-of-the-art technology, hire top-tier consultants, and implement cutting-edge strategies, yet still struggle to see results. Why? Because digital transformation is not just about technology; it’s about people and culture.

A study by McKinsey reveals that over 70% of digital transformation initiatives fail, and not because of inadequate technology or lack of funding. The real culprit? Organizational culture and resistance to change. Employees are often reluctant to embrace new tools and workflows, not due to incompetence, but because they haven't been empowered to adopt a digital-first mindset.

Consider Microsoft under Satya Nadella’s leadership. When he took over as CEO, Microsoft was struggling with stagnation, bogged down by bureaucracy and internal silos. Nadella didn’t just overhaul the company’s strategy—he reshaped its culture. He championed a growth mindset, encouraged collaboration, and fostered an environment where employees were not afraid to experiment. Microsoft’s resurgence wasn’t just a triumph of technology; it was a testament to the power of digital culture.

In Vietnam, businesses are facing the same crossroads. Many have invested heavily in digital transformation, implementing ERP systems, AI-driven analytics, and cloud computing solutions. Yet, many still find themselves struggling with inefficiencies and lackluster adoption. The issue isn’t the technology itself—it’s the people using it.

So, how can organizations build a strong digital culture? How do you ensure that your workforce doesn’t just passively use new tools but actively leverages them for innovation and growth? These are the critical questions that will be addressed in the upcoming webinar, “Building a Digital Culture for Businesses,” hosted by MVV Academy.

Featuring Le Quang Vu, CEO of Blue C and a leading expert in internal communication and corporate culture, this session will provide firsthand insights into how successful companies have tackled cultural barriers to digital transformation. Attendees will gain practical strategies for fostering a digital-first mindset, overcoming resistance to change, and creating an environment where technology drives—not hinders—business performance.

If your company is investing in digital transformation but struggling to see tangible results, it may be time to look beyond technology and focus on culture. Because in the digital age, strategy alone isn’t enough—culture is what ultimately determines success.

Please join me to participate in this webinar on Feb 27 at Webinar Registration - Zoom