CryptoClick: Radpay's Innovative New Patent-Pending Blockchain-Based Solution For Ecommerce And Digital Wallets

Today marked the release of CryptoClick? for the Radpay team. There are four things about it that are exciting to me:

When Jared and I started Radpay, we set out to disrupt the industry. Disruption requires novel thinking, and CryptoClick is the second major invention announced by the company. So the first exciting thing is that we’re expanding the way wallets and blockchain work. That’s just cool.

The second exciting thing is the breadth of the problem CryptoClick tackles. E-commerce is a $3 trillion business today, and 7 in ten transactions end in failure. The math there hurts my head: $3 trillion done with about 30% of the transactions. Moving the needle on completion of transactions, which the industry calls “reducing cart abandonment rate”, can have trillions of dollars of impact.

Experts in the industry say that the second and third largest reason shoppers don’t finish a purchase online is that checkout is too complicated (#3) and that an account is required to checkout (#2). CryptoClick addresses both of those topics for e-commerce merchants, and as we unveil more of the patent work we’re doing, we’ll take the solution even further.

That’s the third thing that’s exciting to me about CryptoClick: how it interacts with Radpay’s other solutions. Digital wallets are already a big deal in countries in Asia and Africa, and will soon be big deals around the globe. But to work as a replacement to existing payment methods, digital wallets need to be practical, easy, secure, and robust. That’s why making CryptoClick part of a constellation of digital wallet resources, all underpinned by our secure payments guardian, is such an important subject.

Fourth, it balances the work we did with SpeedPath?. SpeedPath is Radpay’s solution to letting digital wallets work in restaurants, which lets more than $800 billion in business accept digital wallets for the first time without capital cost or extra investment. CryptoClick is a similar friend to merchants with e-commerce sites or mobile apps, in that we help speed up your transaction pace and drive down transactional cost with a blockchain-based payments system.

So, come meet CryptoClick. Come meet Radpay. Come meet the future of rewards and payments.

About Dana Love: I am currently the CEO and a founder of Radpay, and have been the cryptoeconomic advisor to two IEOs: eLocations and Intellos. First involved in blockchain work in 2011, I hold a PhD in economics (The University of Glasgow, highest honors), an MBA in marketing (Harvard Business School, Baker Scholar), and a BS in physics (University of Richmond, Phi Beta Kappa). Since I started coding as a youth in MORTRAN and ALGOL68G, I have co-founded five businesses with four successful exits, including Cisco Capital-backed Metacloud and Warburg Pincus-backed Radnet, and have led divisions of public companies including GTE (now Verizon), Prosodie Interactive (now CapGemini) and ADC. My research is in public policy, most recently the impact of blockchain and big data on emerging economies. Some of my past efforts include building the first cloud-based ERP system (in the mid-90s), development of the first carrier-grade VoIP and unified communications platforms in the world (at GTE, now Verizon), and early work in big data systems (as an Oracle partner.) My work in big data, machine learning, blockchain, and VoIP has been written about in Wired, Oracle’s Profit Magazine, the Financial Times, and Telephony Magazine.