Crush local digital marketing with AI & national vs. local ads

Crush local digital marketing with AI & national vs. local ads

Get ready to crush your local digital marketing with the power of AI and localization!

Whether you're looking to harness AI for local marketing dominance or unlock the benefits of localized digital ads, this newsletter is packed with transformative strategies. Learn how to forge unbreakable connections with your community.




Crush local digital marketing with AI

In this eye-opening episode of the Local Marketing Lab, Heather Cox , the owner and operator of Heather Cox Codes, reveals how to crush local digital marketing with AI. With over 15 years of experience in the industry, Heather shares her proven strategies for leveraging AI-powered tools to streamline content creation, optimize local SEO, and stand out in a crowded digital landscape.


Topics discussed in this episode:

1?? Leverage Google My Business as a social media platform

2?? Incorporate customer-centric keywords into local content

3?? Use AI tools like Canva, CapCut, and custom ChatGPT prompts

4?? Importance of video content and authenticity in local marketing

5?? Connect with customers through unique personal branding


Shoutouts:


Listen and watch now:


New episodes will be posted every Wednesday! Register now for Episode 36 with Brian Vieaux , COO of FinLocker :




National vs. local ads: Why localized campaigns outperform

As a multi-location business, striking the right balance between national branding and local relevance is crucial for driving digital marketing success. Our latest article explores why local ad campaigns outshine their national counterparts:

  • Higher conversion rates: Local mobile searches convert to in-store visits 76% of the time
  • Stronger engagement: 88% of purchases are influenced by social media
  • Efficient resource allocation: Targeting specific markets reduces wasted ad spend


Learn how Evocalize's platform empowers each of your locations to run customizable, compliant campaigns that connect with your local communities. Unlock the true potential of your digital marketing strategy - read the full article now!


Read now:




Tips of the Week



Notable mentions in this week's newsletter: ??Brian Vieaux, CMB (COO of FinLocker) ??Dean LaBay ?? ??CapCut ??Canva ??Lightricks ??Gencraftive

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