CRU Breakfast 2024: Exploring "The Forces Defining the Future of Metals"

CRU Breakfast 2024: Exploring "The Forces Defining the Future of Metals"

On 1 October 2024, CRU welcomed over 600 industry leaders at the annual CRU Breakfast, a highlight of London Metal Exchange (LME) Week. This event, focused on the forces shaping the metals market, addressed key challenges like climate change, geopolitical shifts, and electrification.

A Deep Dive into Key Themes

This year’s theme, "The Forces Defining the Future of Metals" focused on the complex and multifaceted risks facing metal supply chains today. As our world grapples with challenges such as climate change, geopolitical shifts, and the rapid electrification of industries, understanding these dynamics has never been more critical.

Our analysts provided their highly anticipated commodity outlooks, offering valuable insights into market trends and future projections. Meanwhile, our Consulting team shared strategies for navigating the evolving landscape of decarbonisation. Attendees also benefited from the expertise of CRU's Economic and Sustainability teams, making for a comprehensive discussion on how to thrive in these challenging times.

Positive Feedback from Attendees

The feedback from our clients has been overwhelmingly positive. One attendee remarked: “The CRU Breakfast has always been and continues to be the event of LME to connect with contacts old and new and hear insightful presentations on supply/demand and arising industry issues.” Another shared: “Excellent event. Information was on point, relevant, and specific in detail. Presenters were all well-versed and informed, using various forms of media to convey their messages—well worth attending!”

Looking Ahead

If you missed this year’s event or are interested in attending next year’s CRU Breakfast, we encourage you to reach out to us for more information. It’s a fantastic opportunity to connect with industry peers and gain insights that could shape your strategies in the coming year.

Thank you to everyone who joined us this year. We look forward to seeing you again in 2025!


About The Author

Bridget Kendrick , Global Head of Marketing, CMO

Bridget has over 30 years’ experience in marketing working across Banking, Government and Charity sectors, in both Business to Consumer and Business to Business, as well as working across a wide range of marketing disciplines including 20 years’ experience working in digital marketing.


CRU BREAKFAST 2024 COVERAGES

Commodity Outlooks and Market Analysis

CRU's commodity outlooks are a highlight of every CRU Breakfast and this year was no exception, with forecasts and insights covering all the major metals markets.

Read the full coverage here.


The Challenge and Cost of Standing Out in Pursuit of Decarbonisation

Ionut Lazar and members of CRU Consulting discuss the challenges and costs that will likely come from decarbonisation efforts and the opportunities businesses can leverage as part of this complex equation.

Watch the full coverage here.


Panel Q&A

Gabriella Vagnini , Senior Editor RMU, moderates a panel question and answer session that discusses how the transformative forces highlighted in session 1 are likely to impact commodity markets and supply chains in the future.

Watch the full Q&A session here.


UPCOMING EVENT

Sulphur + Sulphuric Acid 2024 Conference & Exhibition

Sulphur + Sulphuric Acid continues to be an essential annual forum for the global sulphur and acid community to learn, connect and do business. Knowledge sharing is at the event's core: via the respected dual-streamed technical programme, and the connections made with industry experts and solution providers attending.

In 2024, you can expect an expanded market outlooks agenda, including expert insights from CRU's analysis teams on major supply and demand markets, including sulphur and sulphuric acid, plus additional industry updates from key players from across the supply chain.

Join us in Barcelona from November 4-6, 2024. Register now.

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