Crowdfunding - What is it?

With 75% of our investment committed - why are we crowdfunding? Below is a summary on crowdfunding and why we are fundraising through Seedrs (www.seedrs.com/jugglejobs)

The History

Historically new businesses would present their business idea to a bank, receive a loan and then start an arduous process of recruiting a big team, building an entire product and advertising through print and media to a wide audience. All of this meant that a company would burn through vast amounts of capital just getting their business off the ground.

As banks have the collateral to take on higher levels of risk - they had a lot of control. The only other people who could invest would be a small set of wealthy individuals. An average person with savings was left to invest in property and use their ISA allowance which is undoubtedly a lower risk option but also with less upside.

The Concept Explained

Crowdfunding is a way of sourcing “pennies from many”. Instead of getting 4 x ￡100,000 loans, the money could come from 4,000 people paying ￡100. Companies can offer thank you gifts, equity, first exclusive shipments of product, or personalised product in return for the backing. Equity is normally offered for raises over ￡50,000 and gifts are normally where a product is being made.

Businesses Today

Businesses no longer need to rely on traditional banking corporations to sign off on 2 years worth of business plans. This means a company can launch with their initial idea, and where necessary adapt quickly according to what is and isn’t working for the business.

The PR, marketing and customer feedback, validation of concept and buy-in occurs during the fundraise, often making the route to success faster. This makes the whole process more efficient.

The Personal Touch

For me, there’s something more personable and real about a business that has 4000 backers instead of 4. As a founder the knowledge that so many people believe in your cause, and so much so, that they will put their hard-earned money behind you, is a feeling like no other. If you’ve ever raised money for a marathon or sky-dive you’ll have an idea of how that feels.

About Us

Juggle.Jobs launched privately just two days ago and already we have support on our Seedrs page. We’d like to say thank you to those who have invested so far for putting their confidence in us and supporting our aim:

Ensuring 50% of business leaders are female within the next 10 years.

I look forward to updating you all on the progress of our Seedrs Crowdfunding campaign. Please feel free to ask me any questions in the discussion tab here [https://www.seedrs.com/jugglejobs/sections/discussion]

Thank you!

Romanie

Investing involves risks, including loss of capital, illiquidity, lack of dividends and dilution, and should be done only as part of a diversified portfolio. Please read the Risk Warnings before investing. Investments should only be made by investors who understand these risks. Tax treatment depends on individual circumstances and is subject to change in future.

Please see full details on risk involved at https://www.juggle.jobs/seedrs-risks