Crowd funding for your charity project

Crowd funding for your charity project

Crowdfunding is a method of raising capital through the collective effort of friends, family, customers, and individual investors. This approach taps into the collective efforts of a large pool of individuals—primarily online via social media and crowdfunding platforms—and leverages their networks for greater reach and exposure. It’s a more efficient and easy way to raise funds. Crowdfunding provides validation and social proof. You get an opportunity to refine your business idea.

Methods to raise funds: Reward-based-This type of crowdfunding allows backers a reward for their investment. If they’re supporting a prototype product, subscribers at certain levels could get an early way to buy at a discount. They can also have the bragging benefits to own the product itself before their friends. Prizes aren’t limited to company products. Rewards could be, tee shirts. The rewards can be as wild as you want to make them.

Equity-based - The SEC (Securities & Exchange Commission) recently ruled that you can use crowdfunding to allow backers to have an equity stake in your business. This has the potential of competing for traditional venture capital. Thus the SEC has taken an intense interest in the technicians and growth of this new revenue stream. Be aware: If you plan to launch an equity-based campaign, ensure that you know the rules.

Donation-based-If your organization is a certified nonprofit, you can practice crowdfunding to raise donations. A charitable organization, like a homeless shelter, could, for example, increase funding for an upgrade to their kitchen facilities. This article concludes that to stop wasting your time in today's fast and changing environment on loan petitions rather we should adopt the modern technique to raise funds successfully. The one and only crowdfunding which helps in raising funds quickly.

There are a number of crowdfunding platforms dedicated to charity projects, and a number of of projects have successfully launched and executed with the help of crowdfunding. Now they have a totally new way of activating and engaging their communities to contribute. The crowdfunding as an industry is enabling more successful charity projects. There are many platforms dedicated to charity projects as mentioned. More successful campaigns will be launched then ever.

To make a crowdfunding campaign successful, it is very important to draw the attention of people to your campaign and get maximum traffic. More traffic means more conversions. There are social media services like Facebook, Reddit, Instagram, LinkedIn, Google+ StumbleUpon, and Forums etc. that you can use to promote your crowdfunding campaign. Other ways to promote a crowdfunding campaign are: Email Marketing. Before launching your Kickstarter campaign, try to use ‘Lead Magnet’ to get more email subscribers. Use traditional Email Marketing Launch to reveal your project. Send Email to individuals and let them know about your project. Divide your Email List on the basis of campaign activity.

PR And Media Exposure is so important. Use press release websites to send out your press release. Reach out to journalists and discuss your project with them. Email your press release to journalists. Make your press release effective so that journalists will write about your project. Reach out to PR agencies, which will send out press releases and pitch journalists. Reach out to influencers through YouTube, Instagram, and other social media platforms and let their audience know about your project.

Talk To People personally. Talk to people who are close to you and make them understand your project. Discuss your project; it will not only introduce people to your campaign but also an opportunity to clarify your story. The next level is to contact people via phone, make sure you practice your Call To Action during these conversations. Let people know how they can support you by letting them know about your project, how they can find it when they can find it, what to do and when they visit the project. Get people involved in the development process of your product before coming to the campaign launch. This creates engagement.

Landing Page has a vital place on your website. Build a landing page that promises something appealing to get people to sign up, such as early bird discounts etc. You can use social media to drive traffic to your landing page. The goal of the landing page will be to get people to sign up and create your email list. Try MizoAI landing page software tool for creating stylish and effective Landing pages. And other marketing strategies like: Submit your project on Product Hunt. Submit your project via StumbleUpon. Submit your project to Crowdfindly. Advertise your project on BackerCity. Now you will also find some digital marketing companies that offer you crowdfunding marketing service, help you with promoting campaigns to reach your funding goals.

When I was a part of freelance marketer team, I could never find an agency where they would show their clients the level of care, collaboration, and achievement that I wanted to provide. So, I started my own agency that will help you to succeed in your crowdfunding campaign. My agency has helped a number of companies raise millions. We provide a personal experience where we are as equally invested in the project as you are. We work with all types of projects and some of them need special care. Build a landing page that promises something appealing to get people to sign up, such as early bird discounts etc.

First-and-foremost, offer highly-desirable benefits at widely-acceptable costs. It also helps if your team is genuine and likeable and trustworthy. Second, present both your offer and your team with the best timing on the right platform(s) through effective campaign media—a well-produced video on a well-designed page, both of which are well-designed not merely to show but to sell. Third, don’t rely upon people to find their own way to your campaign page, but use effective marketing to target likely pledgers in order to effectively draw them to your campaign page. Cheers!

Atul Phatak

Experienced business development professional clinical research Phase I to Phase IV.

3 年

Thanks for this informative, useful post Sir.

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Natasha Patel

Housekeeper on PICU ward

3 年

Nice

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